The Spot

Engagement Strategist – Marketing Cloud Account Engagement

The Spot

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Within 90 days, you have built deep rapport with your initial clients and are confidently managing their project deliverables and roadmaps.
  • By month 6, you have successfully delivered multiple projects on time, resulting in measurable improvements in client platform adoption.
  • Within your first year, you are recognized as an indispensable extension of the client’s team, driving retention and identifying new opportunities for their growth.

Requirements

  • Guide the client relationship by acting as a proactive partner and primary advisor for their marketing automation strategy and execution.
  • Translate client business objectives into technical requirements, ensuring every automated journey we build has a clear purpose.
  • Build and configure solutions within Account Engagement to automate lead flow, nurture prospects, and improve marketing ROI.
  • Collaborate as a core member of a project team to lead marketing automation deliverables, while supporting the project lead with execution, coordination, and client-facing activities.
  • Lead business process reviews to uncover marketing pain points and design the future state of a client’s automation environment.
  • Empower client teams by leading training sessions and creating documentation that makes complex marketing workflows feel simple.
  • Collaborate with the broader Sercante team to peer-review solutions and share knowledge that levels up the entire agency.
Benefits
  • Remote Position – Any Location in the U.S., Canada, or U.K. with Great Wifi Works!
  • 5+ years of experience in a consultant or strategist-level role within the Salesforce ecosystem or a similar marketing automation space.
  • Proven success navigating and configuring Salesforce Marketing Cloud Account Engagement (Pardot) to solve real-world marketing and sales alignment problems.
  • Hands-on experience building, testing, and deploying solutions (Engagement Studio, automation rules, and grading/scoring) that meet complex client needs.
  • A track record of translating high-level business requirements into clear, technical roadmaps while managing timelines.
  • The ability to break down "tech-speak" into digestible training and documentation for stakeholders and end-users.
  • Experience coordinating work with internal teams and contractors to deliver projects efficiently.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing automationproject managementsolution configurationlead flow automationprospect nurturingROI improvementbusiness process reviewtraining session facilitationdocumentation creation
Soft Skills
client relationship managementproactive partnershipcommunicationcollaborationproblem-solvingadaptabilityteam leadership