Ecommerce Trading Manager

The Somerset Inn

Ecommerce Trading Manager managing TikTok Shop portfolios for brands like Unilever and L'Oreal. Leading strategies and performance actions to drive e-commerce growth in a hybrid role.

Posted 6/4/2026full-timeLondon • 🇬🇧 United KingdomMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Own a portfolio of e-commerce brands on TikTok Shop
Act as the main point of contact while leading strategy, performance and delivery
Build clear, commercially grounded TikTok Shop growth plans
Translate business goals into weekly and monthly trading actions
Own trading calendars aligned to promotions, launches and key retail moments
Lead product merchandising strategy across:
- Product selection
- Bundling
- Pricing
- Promotions and incentives
Continuously optimise AOV, conversion rate and GMV
Identify underperforming SKUs and opportunities to scale winners
Own the affiliate strategy for your client portfolio
Define how affiliates are used to drive GMV
Work closely with creators to:
- Set creator priorities
- Shape product focus
- Align offers and incentives
Build and refine creator trading strategies around:
- Deal-led moments
- Always-on content
- Live and campaign support
Analyse affiliate performance and continuously optimise output
Ensure affiliate activity aligns with overall trading and margin goals
Monitor daily, weekly and monthly performance metrics
Lead performance reviews with clients, backed by clear insights and actions
Forecast GMV and trading performance
Use data over opinions to inform decisions

Requirements

What you’ll need

Proven experience in e-commerce trading, merchandising or online retail
Strong understanding of:
- Conversion rate optimisation
- AOV growth
- Promotional mechanics
- Product lifecycle management
- Creation of bundles
Comfortable working with performance data and GMV targets
Commercially minded and confident making decisions
Strong communication skills with both internal teams and clients
Experience with TikTok Shop, marketplaces or social commerce
Background in beauty, fashion, lifestyle or FMCG e-commerce

Benefits

Comp & perks

Competitive salary, benchmarked to experience and performance
Performance-related bonus / commission aligned to commercial impact
28 days holiday + bank holidays
Hybrid working with offices in London and Manchester
Flexible working hours – we care about output, not clock-watching
Clear progression paths with responsibility early
Regular performance reviews focused on development and impact
Direct exposure to high-growth brands across the UK, US and EU
Opportunity to work at the cutting edge of TikTok Shop and social commerce
Company pension scheme
Monthly wellness allowance (gym, fitness, mental wellbeing or similar)
Team socials and events throughout the year
Staff discounts across our brands and partners

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

e-commerce tradingmerchandisingconversion rate optimisationAOV growthpromotional mechanicsproduct lifecycle managementbundle creationaffiliate strategyperformance analysisGMV forecasting

Soft Skills

commercially mindeddecision makingstrong communication