Customer Marketing Specialist

The Renaissance Network, Inc.

Customer Marketing Specialist building customer advocacy and campaigns for Renaissance’s pre-K–12 education technology solutions. Developing customer stories, community programs, and lifecycle marketing initiatives.

Posted 8/4/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-Level💰 $68,000 - $93,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in customer marketing, community engagement, and campaign management, with a strong focus on leveraging customer insights to drive demand and enhance the customer experience. Proficient in project management and collaboration across integrated marketing teams.

Highest-signal resume keywords

Customer MarketingCampaign ManagementProject ManagementAnalytical SkillsCommunication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Customer EngagementCampaign ExecutionData InterpretationContent DevelopmentLifecycle Marketing

Soft Skills

Interpersonal SkillsProblem-SolvingCollaborationDecision-Making

Tools & Technologies

Email MarketingWebinarsSocial MediaContent Management Systems

Certifications & Qualifications

Bachelor's Degree in MarketingBachelor's Degree in Communications

Industry Keywords

Customer AdvocacyCustomer SuccessIntegrated MarketingCommunity Building

About the role

Key responsibilities & impact

Build and nurture a community of customers, fostering engagement and advocating for customer needs
Identify, develop, and manage customer stories, including case studies, testimonials, videos, and quotes
Partner with Customer Success and Sales to source advocates and capture authentic customer insights
Manage customer reference programs and maintain a library of customer proof points
Collaborate with content, design, and external partners to produce customer assets
Plan, execute, and manage customer-focused campaigns across email, web, social, webinars, and events
Support lifecycle marketing initiatives such as onboarding, adoption, renewals, and upsell campaigns
Coordinate timelines, assets, and stakeholders to launch campaigns on time and on brand
Track campaign performance and share insights to optimize future efforts
Align customer stories with key value propositions and product launches
Support Sales with customer-driven assets that strengthen credibility and enable conversations
Create Customer Marketing activities that drive interest and demand for products and services
Enhance customer experience and leverage customer insights for marketing programs
Support customer community engagement
Recruit community members and customer advocates through various channels, including in-person events
Support special projects for the Marketing team

Requirements

What you’ll need

Bachelor's degree in Marketing, Communications, or applicable experience
2–3 years of experience in marketing, with an understanding of different channels and initiatives
Experience in education as an educator or administrator preferred
Excellent verbal and written communication and interpersonal skills
Ability to work collaboratively in a fast-paced environment
Strong analytical skills and ability to interpret customer data
Experience working in integrated marketing teams and/or matrixed organizations
Proven project management skills to track progress and complete projects on schedule
Excellent problem-solving and decision-making skills

Benefits

Comp & perks

World Class Health Benefits: Medical, Prescription, Dental, Vision, Telehealth
Health Savings and Flexible Spending Accounts
401(k) and Roth 401(k) with company match
Paid Vacation and Sick Time Off
12 Paid Holidays
Parental Leave (20 total weeks with 14 weeks paid) & Milk Stork program
Tuition Reimbursement
Life & Disability Insurance
Well-being and Employee Assistance Programs