Senior Software Engineer – Programmatic Video, Advertising

The New York Times

Senior Software Engineer leading technical evolution of video advertising products at The New York Times. Collaborating across product teams to deliver high-quality ad experiences.

Posted 5/22/2026full-timeNew York City • New York • 🇺🇸 United StatesSenior💰 $140,000 - $160,000 per yearWebsite

Tech Stack

Tools & technologies

JavaScriptTypeScript

About the role

Key responsibilities & impact

Architect Video Ad Products: Create seamless outstream (in-read, in-page) and instream video experiences across NYT products.
Identity and Privacy: Design and implement solutions for identity resolution within the programmatic stack, ensuring high auction match rates auctions while maintaining strict privacy standards.
Standards and Compliance: Implement and promote industry standards for video delivery, such as VAST or VPAID, ensuring compatibility across our multi-platform environment.
Performance Monitoring: Oversee end-to-end performance of video ads, focusing on Core Web Vitals and reducing the "time to first frame" for outstream units.
Mentorship and Quality: Advocate for codebase quality, mentor engineers on the nuances of programmatic auctions, and foster an environment of excellence.
Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.
This role reports to the Senior Engineering Manager, Ad Experience.

Requirements

What you’ll need

5+ years of software engineering experience, with a heavy focus on AdTech.
Programmatic Expertise: You understand programmatic advertising including bidder configuration, universal identity providers (e.g., UID2, LiveRamp), and optimizing auctions in web and mobile environments.
Video Specialization: You understand outstream and programmatic video workflows. You are comfortable working with video players and ad-signaling protocols.
Technical Experience: You are proficient in TypeScript/JavaScript, front-end library CI/CD tooling, and version control.
Yield and Performance Driven: You understand how technical decisions, such as identity matching and auction depth, impact programmatic yield and user latency.
AI Experience: Hands-on experience with agentic or AI-assisted coding tools (e.g., Claude Code or Cursor) including the ability to effectively direct, iterate on, and verify AI-generated output.

Benefits

Comp & perks

medical, dental and vision benefits
Flexible Spending Accounts (F.S.A.s)
company-matching 401(k) plan
paid vacation
paid sick days
paid parental leave
tuition reimbursement
professional development programs

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

TypeScriptJavaScriptprogrammatic advertisingvideo workflowsad-signaling protocolsCI/CD toolingversion controlidentity resolutionperformance monitoringCore Web Vitals

Soft Skills

mentorshipadvocacy for code qualitycommunicationcollaborationproblem-solvingleadershipcommitment to journalistic independencefostering excellence