Social Content, Community Executive

The MISSION Group

Social Media Executive managing community and content for clients at krow Group. Responsible for day-to-day management of social channels and content creation.

Posted 7/6/2026full-timeLondon • 🇬🇧 United KingdomMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Community management & moderation: Monitor comments, DMs, mentions and conversations across client social channels. Respond to audiences in line with agreed brand tone of voice and escalation processes. Moderate conversations to help keep communities safe, respectful and on-brand. Escalate complaints, sensitive topics or potential issues clearly and quickly. Support proactive engagement across relevant posts, creators, communities and conversations. Identify recurring questions, audience behaviours, sentiment shifts and content opportunities. Surface brilliant UGC, creator moments, comments and community-led ideas that could be built into content. Feed useful community insight back into social, strategy, creative and account teams.
Social Content Support: Support the creation of social-first content for platforms including TikTok, Instagram Reels, Stories, YouTube Shorts and emerging formats. Help turn community insight, trends and cultural moments into simple, brand-safe content ideas. Support creators, talent and internal teams on shoots. Capture behind-the-scenes, reactive and in-the-moment content on mobile. Help produce street-style vox pops, interviews, skits, explainers and reactive social formats. Be comfortable appearing on camera where relevant, including vox pops, skits, explainers and trend-led formats. Approach and engage members of the public where needed for content capture. Manage release forms and basic shoot admin. Help make shoots run smoothly by supporting set-up, coordination and organisation.
Trend, Culture & Social Insight: Track emerging trends, formats, sounds, creator styles and platform behaviours. Understand why certain content is landing, not just what is trending. Share regular observations on what brands, creators and communities are doing well. Help maintain a bank of trends, examples, creator references and content opportunities. Bring weekly suggestions for content ideas, community prompts and reactive opportunities. Support reporting inputs by sharing community themes, audience questions and content learnings. Proactively spot high-quality UGC, community stories and creators that align with the brand.

Requirements

What you’ll need

Strong understanding of social platforms, especially TikTok, Instagram, YouTube Shorts and Facebook.
Excellent written communication skills, with the ability to adapt tone of voice for different brands.
Comfortable managing or supporting comments, DMs and community engagement.
Able to spot when something should be escalated and communicate clearly with the wider team.
Comfortable being on camera when needed, including vox pops, explainers, skits or reactive formats.
Confident speaking to people in real life, including members of the public.
Able to identify trends, formats and platform behaviours that could be relevant for brands.
Organised and practical when supporting shoots, content capture and production admin.
Comfortable capturing simple mobile-first content.
Able to work at pace in a busy agency environment.
Professional and respectful when filming in public or working with creators, talent and clients.
Curious about social performance, audience behaviour and what makes people engage.

Benefits

Comp & perks

25 days’ holiday, increasing to 29 after two years’ service
Company pension scheme, with enhanced Employer contributions after 1 years’ service
Medical Cash Plan – including employee assist programme, contributions to dental, optical, physio etc.
Employee Discount Scheme – an online platform for all staff offering a variety of discounts at various shopping outlets, gyms etc.
Electric Car Purchase Scheme, via Salary Sacrifice
Outstanding training and progression, including access to The Mission Group Learning Management System
Employee referral scheme
Regular staff social events
Company Christmas closure
Long service awards
Cycle To Work scheme
Mission Share Scheme

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Social Media ManagementContent CreationTrend AnalysisCommunity EngagementContent Production

Soft Skills

Clear CommunicationOrganizational SkillsPublic EngagementCuriosityAdaptability