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Territory Manager, Food Services
The Magnum Ice Cream CompanyTerritory Manager driving sales growth across the Food Services channel for TMICC. Managing strategic customer relationships and ensuring superior product availability in Pakistan.
About the role
Key responsibilities & impact- Drive Underlying Volume/Sales Growth across the Food Services channel within the assigned territory.
- Execute customer growth plans for key Food Services customers including hotels, restaurants, cafés, ice cream parlours, caterers, and institutional accounts.
- Identify, acquire, and onboard new Food Services customers to expand TMICC’s footprint and market penetration.
- Build strong relationships with key decision-makers and negotiate commercial agreements, annual contracts, and Joint Business Plans with strategic customers.
- Ensure superior product availability, menu visibility, freezer placement, and brand presence across Food Services outlets.
- Partner with distributors to deliver sales targets, optimize route-to-market execution, and improve service levels for Food Services customers.
- Lead the execution of channel-specific promotional activities, menu integrations, seasonal activations, and customer engagement initiatives.
- Monitor competitor activity, pricing, assortment, and channel trends to identify growth opportunities and strengthen competitive advantage.
- Analyze sales performance, customer profitability, and outlet productivity to drive sustainable business growth and gross margin improvement.
- Lead and develop distributor sales teams, ensuring capability building, performance management, and achievement of key business KPIs.
- Maintain high standards of freezer asset management, cold chain compliance, and product quality across all Food Services customers.
- Continuously evaluate business performance and implement corrective actions through post-execution reviews and data-driven insights.
Requirements
What you’ll need- Demonstrates strong commercial, financial, and negotiation acumen.
- Preferably has experience managing Food Services, HORECA, B2B, or Key Account customers
- Has the ability to build strategic partnerships with customers and distributors.
- Is comfortable analyzing sales data and customer profitability to identify growth opportunities.
- Is proficient in Microsoft Office, Power BI, and digital sales tools.
- Enjoys spending significant time in the market building customer relationships.
- Stays up to date with Food Services trends, consumer insights, and competitive activity.
- Displays ownership, accountability, and a strong bias for action.
- Has strong stakeholder management and cross-functional collaboration skills.
Benefits
Comp & perks- Continuous learning and development as the business grows
- Reward linked to performance and contribution
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
sales growthcustomer acquisitionnegotiationdata analysisperformance managementfinancial acumencommercial agreementsKPI achievementcold chain complianceproduct quality management
Soft Skills
relationship buildingstrategic partnershipstakeholder managementcross-functional collaborationaccountabilitybias for actioncustomer engagementleadershipownershipcommunication