Coordinator – Sportsbook Customer Value Promotions

The Leaflet

Key contributor in Sportsbook Retention Marketing team driving customer value promotion initiatives. Executing promotional campaigns to enhance customer engagement and retention strategies.

Posted 6/30/2026full-timeRemote • Florida • 🇺🇸 United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in promotional strategy and retention marketing within the digital sportsbook and gaming industry, with a strong focus on compliance and performance analysis. Capable of collaborating with cross-functional teams to align marketing efforts and optimize customer engagement.

Highest-signal resume keywords

Digital Sportsbook ExperiencePromotional StrategyCRM Platform ProficiencyPerformance AnalysisRegulatory Understanding

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Promotional ManagementRetention MarketingPerformance Trend AnalysisCampaign MechanicsTargeting Strategy

Soft Skills

Strong Written CommunicationStrong Verbal Communication

Tools & Technologies

CRM PlatformsPromotional Management Tools

Industry Keywords

GamingCasinoDFSComplianceCustomer Value

About the role

Key responsibilities & impact

Work closely with CRM Customer Value team to align promotional and messaging pillars
Adhere to consistent process-first QA guidelines to ensure best-in-class customer experience for all Customer Value-led content
Ensure all promotional materials meet compliance and brand standards
Communicate how campaign mechanics, targeting strategy, offer structures and messaging adhere to broader Sportsbook Promotions team goals
Analyze performance trends to optimize against key objectives

Requirements

What you’ll need

2+ years of digital sportsbook, DFS, gaming or casino experience in promotional strategy and retention marketing
Experience working with CRM platforms and/or promotional management tools
Ability to analyze and understand performance relative to objectives in real time
Experience influencing cross-functional team strategy, including marketing, VIP, product, trading and compliance
Comfort working in a fast-paced, evolving industry
Strong written and verbal communication skills
Understanding of regulatory considerations across different jurisdictions

Benefits

Comp & perks

Competitive pay and benefits
Flexible vacation allowance
A hybrid / remote working environment
Startup culture backed by a secure, global brand