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CRM Developer
The Leaflet. Support the technical development of templates and other content components across all CRM channels .
About the role
Key responsibilities & impact- Support the technical development of templates and other content components across all CRM channels
- Build and maintain reusable CRM templates within Braze across Email, In-App, Push, and other channels
- Translate creative designs into responsive CRM templates, ensuring visual accuracy, layout integrity, and brand consistency across devices and email clients
- Support implementation of personalization logic using Liquid and dynamic content rules
- Assist in building and maintaining Movable Ink modules, including dynamic and interactive elements such as countdowns, carousels, and personalised content blocks
- Conduct QA to ensure correct rendering, link accuracy, tracking, and adherence to platform best practices
- Maintain template libraries, documentation, and naming conventions
- Collaborate with CRM, Creative, and Data teams to translate campaign requirements into scalable technical assets
- Continuously develop technical knowledge across CRM platforms and personalisation tools
Requirements
What you’ll need- 1-2 years of experience in CRM, email marketing, or digital campaign execution/production
- Experience using Braze or similar ESP/CMS platforms
- Foundational HTML and CSS knowledge (email-focused experience preferred)
- Understanding of digital design principles and experience working with design tools such as Figma or Adobe Creative Suite to accurately translate designs into development
- Basic familiarity with Liquid or other personalisation scripting
- Exposure to personalization email tools such as Movable Ink is a plus
- Strong attention to detail with the ability to accurately translate designs into pixel-perfect CRM templates
- Ability to manage multiple priorities in a fast-paced environment
- Eagerness to learn and grow within CRM development
- Experience in online gaming or sportsbook is a plus
Benefits
Comp & perks- Competitive pay and benefits
- Start-up culture backed by a secure, global brand
- Potential Hybrid Scheduling
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
HTMLCSSLiquidCRMemail marketingdigital campaign executionpersonalization logicresponsive designdynamic contentQA
Soft Skills
attention to detailability to manage multiple prioritieseagerness to learncollaborationcommunication