Lead BI Analyst – Sportsbook
The Leaflet
full-time
Posted on:
Location Type: Remote
Location: Florida • United States
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Job Level
About the role
- Drive business performance insights.
- Proactively identify revenue opportunities, margin improvements, and strategic risks across trading, pricing, product, and customer behavior.
- Translate complex data into compelling narratives that influence sportsbook strategy and investment decisions.
- Be a strategic advisor to leadership.
- Partner with VP and Director-level stakeholders across Trading, Product, Marketing, and Operations to answer critical business questions and shape strategic direction.
- Own high-impact analytical projects.
- Lead our most complex analyses from conception to implementation, delivering insights that directly influence P&L, customer strategy, and competitive positioning.
- Build scalable analytical infrastructure.
- Partner with Data Engineering to create robust data products and models (using tools like DBT, Snowflake, Databricks) that enable the team to work faster and answer harder questions.
- Elevate the team.
- Set the standard for analytical excellence, mentor junior and mid-level analysts, and demonstrate 'what good looks like' in everything from stakeholder engagement to technical execution.
Requirements
- 5+ years of experience in Business Intelligence, Data Analytics, or Data Science, with experience in sports betting, gaming, or similar fast-paced digital business
- Deep knowledge of US sports and sports betting markets, with understanding of sportsbook economics and key performance drivers
- Proven track record of influencing business strategy and driving measurable outcomes through analytics
- Expert-level SQL and advanced proficiency in Python or R for analysis and modeling
- Strong experience translating complex analyses into executive-ready insights using Tableau, PowerBI, or similar tools
- Advanced understanding of probability, statistics, and their application to business problems
- Comfortable building data products and partnering with technical teams to scale analytical capabilities
- Proactive ownership mindset with insatiable curiosity - someone who sees opportunities others miss and asks the questions no one else is asking
Benefits
- Competitive pay and benefits
- Flexible vacation allowance
- Flexible work from home or office hours
- Startup culture backed by a secure, global brand
- Opportunity to drive decision-making for a sportsbook enjoyed by millions as part of a passionate team
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Business IntelligenceData AnalyticsData ScienceSQLPythonRProbabilityStatisticsData ModelingAnalytical Infrastructure
Soft Skills
Strategic AdvisorMentorshipStakeholder EngagementProactive OwnershipCuriosityAnalytical ExcellenceCommunicationInfluencing StrategyProblem SolvingTeam Leadership