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Director, Category Leadership
The Kraft Heinz CompanyDirector, Category Leadership driving long-term category growth across physical stores and e-commerce at Kraft Heinz. Leading a high-performing team to optimize category strategies and improve store performance.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing category growth strategies across both physical and digital environments, leveraging advanced analytics and shopper insights to optimize performance and drive profitability. Proven ability to lead high-performing teams and influence senior leadership through effective communication and strategic planning.
Highest-signal resume keywords
Category Management LeadershipAdvanced Analytics UtilizationOmnichannel Retail StrategyMacro-Space PlanningFinancial Acumen
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Category Strategy DevelopmentAssortment OptimizationInventory AnalyticsDemand ForecastingShopper Insights Analysis
Soft Skills
Exceptional CommunicationStorytelling SkillsTeam DevelopmentInfluencing Leadership
Tools & Technologies
Data PlatformsAI-Enabled InsightsReal-Time Data Analytics
Industry Keywords
CPGRetailE-CommerceDigital CommerceIn-Store Merchandising
About the role
Key responsibilities & impact- Partner with senior retailer leaders to develop long-term category growth strategies across store and e-commerce environments
- Lead joint category planning and strategic initiatives that drive profitable growth for both the retailer and the enterprise
- Identify retail solutions through deep understanding of shopper behavior, category trends, and store-level insights
- Develop and execute integrated category strategies across physical shelf, digital shelf, and omnichannel fulfillment models
- Optimize category performance across in-store merchandising, digital discoverability, and online shopper conversion
- Leverage advanced analytics, AI-enabled insights, and real-time data platforms to inform category strategy
- Integrate inventory analytics and supply chain insights into category planning to ensure optimal product availability.
- Analyze store-level and regional performance to identify localized assortment and merchandising opportunities
- Lead macro-space planning initiatives to optimize shelf allocation, assortment productivity, and category roles
- Lead and develop a high-performing category leadership team, fostering a culture of curiosity, innovation, and continuous improvement.
Requirements
What you’ll need- 10+ years of experience in CPG, retail, or category management leadership
- Proven experience leading and developing high-performing teams
- Strong experience leveraging advanced analytics, shopper insights, and data platforms to drive category strategy
- Experience with omnichannel retail, digital commerce, and store-level retail dynamics
- Knowledge of macro-space planning, assortment optimization, and category strategy development
- Experience utilizing inventory analytics and demand forecasting to improve availability and category productivity
- Strong financial acumen and ability to translate insights into business results
- Exceptional communication and storytelling skills with the ability to influence senior retailer leadership.
Benefits
Comp & perks- Coverage for employees (and their eligible dependents) through affordable access to healthcare
- Protection and saving for the future, we offer plans tailored to meet you and your family’s needs
- Wellbeing events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families
- 401k, Life, Accidental Death & Dismemberment, Disability