The INKEY List | B Corp

Content Marketing Manager

• Own motion and creative output across paid social channels
• Create assets for Meta, TikTok and broader paid media campaigns
• Produce a mix of video, motion graphics, static ads, UGC-style edits and growth creative
• Work closely with Growth Managers to concept, test and optimise creative
• Translate performance insights into improved creative output
• Develop platform-native content that balances brand and conversion
• Create short-form content using footage, creator content, motion graphics and lo-fi assets
• Build scalable motion systems and repeatable creative approaches
• Stay ahead of TikTok and paid social trends, formats and behaviours
• Support Organic Social with reactive and motion-led content
• Contribute to broader brand campaigns and product launches

Social Content Designer

Sales

• Drive retail sales performance and achieve regional sales targets
• Develop and execute strategic store call cycles and quarterly plans
• Deliver engaging product education, trainings, virtual sessions, and masterclasses
• Support new store openings, launches, and promotional events
• Build strong relationships with Sephora & Ulta leadership and store teams
• Recruit, train, coach, and manage a Part-Time Sales Support team
• Monitor sales performance, provide market insights, and complete regular reporting
• Ensure consistent brand messaging and high in-store standards across all doors

Social Content Designer

Sales Executive, Education