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The Humane League

Editorial Content Lead – THL Studios

The Humane League

Editorial Content Lead at The Humane League crafting high-impact narratives to end animal abuse. Managing diverse content projects and empowering teams for effective communication.

Posted 5/22/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $68,473 - $83,689 per yearWebsite

About the role

Key responsibilities & impact
  • serve as a lead writer and editor responsible for THL’s content
  • translate strategy into high-impact storytelling that advances mission to end the abuse of animals raised for food
  • take ownership of complex, high-stakes content projects
  • ensure content is clear, persuasive, and aligned with organizational goals
  • increase capacity across teams and strengthen quality, consistency, and effectiveness of external communications
  • work across formats and audiences, from long-form reports to conversion-focused web content
  • shape narratives that drive campaign wins, motivate people to take action, donate, and deepen engagement with work
  • report to the Associate Director of Editorial and collaborate closely with Campaigns, Development, Digital Mobilization, and Creative teams
  • manage the full content lifecycle across digital and print deliverables
  • analyze content performance data, including clicks, time on page, and conversion rates
  • lead proactive A/B testing on messaging, structure, and layouts for improvement
  • partner with cross-functional teams to test enhancements of templated/reusable content design systems

Requirements

What you’ll need
  • 3+ years of professional writing and editing experience
  • strong portfolio of both long-form and short-form content
  • demonstrated ability to synthesize complex, high-level ideas into clear, compelling, persuasive narratives
  • experience writing across formats, including reports, web content, and fundraising or campaign materials
  • demonstrated visual literacy to ensure imagery is aligned with narrative
  • strong attention to detail
  • expertise in earning attention in a crowded digital landscape
  • expertise in creating content built to drive user actions and engagement
  • ability to adapt nuanced messaging for different audiences, channels, and goals
  • skilled in structuring content for clarity, engagement, and conversion
  • understanding of how writing interacts with UX and design
  • skilled with using web-based visual interfaces including CRM/Email platforms and CMS tools
  • demonstrated ability to effectively leverage AI tools to support content development
  • effectively adjusts writing style and tone across formats and audiences
  • strong sense of editorial judgement
  • strong critical thinking skills
  • builds strong, effective partnerships across teams
  • provides and receives clear, constructive editorial feedback
  • demonstrates awareness of broader animal welfare trends
  • identifies and addresses cultural sensitivities and global perspectives when creating content

Benefits

Comp & perks
  • full medical coverage
  • optional dental and vision packages
  • paid sick leave
  • 401(k) retirement plan with matching
  • pet care & Rx discount plans
  • working from home
  • up to 16 weeks of paid parental leave for eligible employees
  • wellness benefits
  • paid holidays
  • flexible vacation time
  • professional development
  • supportive environment at The Humane League!

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
writingeditingcontent strategyA/B testingcontent performance analysisnarrative synthesisvisual literacycontent structuringuser engagementdigital content creation
Soft Skills
attention to detailcritical thinkingeditorial judgementadaptabilitycollaborationconstructive feedbackpartnership buildingpersuasionstorytellingcultural sensitivity