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The Health Management Academy

Member Marketing Manager

The Health Management Academy

Member Marketing Manager focused on driving member engagement for Private Health Management. Collaborating across teams to enhance service utilization and client satisfaction in healthcare.

Posted 5/11/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $90,000 - $120,000 per yearWebsite

About the role

Key responsibilities & impact
  • Drive consistent achievement or exceedance of monthly new case enrollment targets through improved engagement strategies
  • Strengthen collaboration and trust between Marketing, Account Management, and Clinical teams
  • Improve client satisfaction by supporting seamless onboarding and ongoing engagement experiences
  • Increase inbound member engagement through campaigns and testing initiatives
  • Develop and execute engagement strategies in partnership with RNs and Account Management
  • Support and optimize email sequencing and outreach efforts to drive member activation
  • Manage a mix of broader marketing initiatives and ad hoc client specific requests
  • Develop marketing materials with quick turnaround times while maintaining quality and consistency
  • Partner closely with Account Management and Clinical teams to align on priorities and execution
  • Communicate timelines, expectations, and updates clearly to stakeholders
  • Own and prioritize a roadmap of tests and new ideas to improve engagement and performance
  • Evaluate what is working and iterate quickly based on insights

Requirements

What you’ll need
  • 5+ years of experience with 3+ years of experience in a B2B2C environment
  • Strong sense of urgency and ownership, with a track record of delivering work quickly and effectively
  • Ability to manage multiple projects and competing priorities while staying organized
  • Experience balancing scalable marketing initiatives with high touch, custom requests
  • Excellent communication skills and ability to manage stakeholder expectations
  • Proactive, self-starter mindset with high engagement and follow through
  • Familiarity with AI and desire to utilize AI tools for efficiency
  • Nice to Have: Experience in healthcare benefits, digital health, or employee engagement marketing
  • Familiarity with Outreach.io or similar email sequencing tools
  • Experience working with cross functional teams including clinical or account management partners

Benefits

Comp & perks
  • health/dental/vision benefits
  • annual cash incentive program
  • 401k with match
  • flexible PTO
  • PHM for PHM (our services for you and your dependents)
  • other benefits

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B2C marketingemail sequencingengagement strategiescampaign managementproject managementdata analysismarketing material developmentstakeholder managementperformance evaluationclient onboarding
Soft Skills
strong sense of urgencyownershiporganizational skillsexcellent communicationproactive mindsetself-startercollaborationtrust buildingadaptabilityproblem-solving