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Media Analyst
The Growth HubMedia Analyst optimizing paid media campaigns across platforms like Meta Ads and Google Ads. Primarily remote with weekly in-person meetings in São Paulo.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in managing and optimizing paid media campaigns across platforms such as Meta Ads and Google Ads, with strong analytical skills for performance reporting and strategic recommendations. Proficient in budget monitoring and A/B testing to enhance campaign effectiveness.
Highest-signal resume keywords
Paid Media ManagementMeta Ads ProficiencyGoogle Ads ProficiencyAnalytical SkillsClear Communication
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Paid Media Campaign ManagementA/B TestingPerformance ReportingBudget MonitoringTargeting and Audience Creation
Soft Skills
Clear Communication Skills
Tools & Technologies
ExcelGoogle SheetsLooker Studio
Certifications & Qualifications
Meta Ads CertificationGoogle Ads Certification
Industry Keywords
Campaign OptimizationClient Portfolio ManagementPerformance Metrics Analysis
About the role
Key responsibilities & impact- Management and optimization of paid media campaigns (Meta Ads, Google Ads, and other platforms relevant to the client portfolio).
- Analysis of metrics and preparation of performance reports.
- Creation and adjustment of targeting, audiences, and creatives in collaboration with the creative team.
- Monitoring campaign budgets and spend pacing.
- Presenting results and strategic recommendations to clients when needed.
- A/B testing and ongoing optimization proposals.
Requirements
What you’ll need- Previous experience managing paid media, preferably handling multiple clients or accounts simultaneously.
- Proficiency in Meta Ads and Google Ads (certifications are a plus).
- Strong analytical skills and familiarity with reporting tools (Excel, Google Sheets, Looker Studio or similar).
- Clear communication skills for reporting and presentations.
- Availability for one weekly on-site meeting in São Paulo.
Benefits
Comp & perks- Sólides Academy (online learning platform)
- Total Pass
- Mediquo (telemedicine)
- Tem Saúde (discounts on pharmacies, medications, exams, and dental care)