Senior Director, Sales – HEB, Brookshires

The Coca-Cola Company

Sales Director responsible for leading Coca-Cola's partnerships with HEB & Brookshire Brothers. Driving beverage category profit and expansion in a strategic sales role.

Posted 6/9/2026full-timeSan Antonio • Texas • 🇺🇸 United StatesSenior💰 $174,000 - $200,000 per yearWebsite

About the role

Key responsibilities & impact

Activate The Coca-Cola Company System to develop and implement business plan/solutions that meets customer needs and drives beverage category profit and volume
Establish long term strategic vision for each customer to ensure maximum volume, profit, and value growth
Build short- and long-term plans to realize full potential of partnership for System and Partner and fully understand each customer’s business needs, issues faced and opportunities with various customer buyers to develop viable solutions
Conduct regular business reviews with customers in order to monitor relationship, reaffirm strategies linked to needs and steward the business, operational and/or personal value created for the customer by The Coca-Cola Company System in order to maximize value to and grow value
Meet with senior level buyers to build relationships and gain their support and commitment to various initiatives/programs
Consulting with customer as a beverage category partner to provide K&I, share best practices, innovative beverage ideas, and influence decision making around F&B and marketing initiatives.
Sell in and execute with distinction business planned initiatives while ensuring initiatives are implemented on time and to monitor performance outcome of each key initiative.
Ensure meeting Revenue and OI plan and identify levers to drive these metrics.
Work closely with customer and internal teams to identify innovative beverage incidence driving solutions and implement.
Collect information using various tools and techniques to understand the customer's current and future objectives, strategies, business priorities and various personal wins.

Requirements

What you’ll need

Bachelor’s Degree in Business, Marketing, or equivalent work experience
5-7 Years Strategic Sales Experience
Interact and lead role with a broad range of customer associates across customers concepts and other HQ key stakeholders to advance the relationship, partnership, and drive value
Consulting with customer as a beverage category partner to provide K&I, share best practices, innovative beverage ideas, and influence decision making around F&B and marketing initiatives
Conduct regular business reviews with customer to monitor relationship and performance
Sell in and execute with distinction business planned initiatives while ensuring initiatives are implemented on time and to monitor performance outcome of each key initiative
Work closely with customer and internal teams to identify innovative beverage incidence driving solutions and implement.

Benefits

Comp & perks

A full range of medical, financial, and/or other benefits, dependent on the position

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

strategic salesbusiness planningperformance monitoringconsultingrelationship managementinitiative executiondata analysiscustomer needs assessmentmarketing initiativesbeverage category expertise

Soft Skills

leadershipcommunicationrelationship buildingstrategic thinkingproblem solvinginfluencingcollaborationcustomer focusnegotiationadaptability

Certifications

Bachelor’s Degree in BusinessBachelor’s Degree in Marketing