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The Coca-Cola Company

Senior Director, Competitive Pricing Strategy

The Coca-Cola Company

Senior Director for RGM strategy at Coca-Cola, focusing on revenue growth in LATAM. Leading strategic initiatives and leveraging data insights across multiple markets.

Posted 5/26/2026full-timeMexico City • 🇲🇽 MexicoSeniorWebsite

About the role

Key responsibilities & impact
  • Lead the strategy of topline revenue growth and margin expansion in LATAM.
  • Scale RGM solutions across countries with executive-level communications and performance tracking.
  • Generate actionable insights based on Sales Data, Market Trends & Shopper behaviors.
  • Provide comprehensive reports (pricing, promo, share, mix) to influence the decision process.
  • Lead discussions with markets to guarantee the Strategic intent is aligned.
  • Develop, scale, and adopt RGM Strategies, interfacing with multiple KO stakeholders.

Requirements

What you’ll need
  • 15+ years of commercial experience in Commercial strategy, RGM (Revenue Growth Management), and Franchise Leadership.
  • Proven experience in managing Enterprise systems from development through deployment and maintenance.
  • Strong strategic & systematic thinking (forward-looking vision and anticipating future needs).
  • Data & analytical skills to lead a 'big data' based capability to create business value.
  • Ability to influence others and make the complex simple.
  • Mastery in Commercial Channel Strategy & Execution, RGM, Segmentation, Franchise Leadership, Business Planning & Project Management.
  • Strategic and Analytical skills as well as outstanding influencing skills.
  • Nice to have: Consumer Marketing, Marketing Channel Strategy, Trade Marketing.

Benefits

Comp & perks
  • We believe a diverse, equitable and inclusive workplace makes us a stronger and more innovative company.
  • Supporting the financial and personal well-being of our employees.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
Commercial strategyRevenue Growth ManagementFranchise LeadershipData analysisBig dataBusiness PlanningProject ManagementSegmentationCommercial Channel StrategyMarketing Channel Strategy
Soft Skills
Strategic thinkingSystematic thinkingInfluencing skillsAnalytical skillsCommunication skillsLeadershipDecision makingProblem solvingInterpersonal skillsPerformance tracking