Director, Franchise Operations – Advanced Hydration

The Coca-Cola Company

Senior National Sales Executive responsible for developing relationships and driving brand sales in the beverage industry. Leading business planning and collaborating with key partners to foster growth.

Posted 5/3/2026full-timeRemote • 🇺🇸 United StatesLead💰 $126,200 - $147,000 per yearWebsite

About the role

Key responsibilities & impact

Manages and leads collaborative business planning with the strategic goals to develop and execute key partnership initiatives, category programs and drive brand sales.
Contacts/visits customers to review and identify strategic direction, problem areas and opportunities to promote product growth.
Develops Account Business Plans including goals, key initiatives, major actions, key support needed, and new product recommendations.
Develop relationships with all key decision makers, both internal and external.
Collaborates and fosters relationships with our local bottling partners and distributor portfolio and builds sales capability and facilitate stewardship discussions.
Develops direct supply chain strategy and activation of initiatives for driving efficiencies across the Coca-Cola North America Product Supply and Foodservice distributors operations.
Keeps abreast of competitive activities within the responsible geographies and communicates appropriate activity in a timely manner.
Collaborates with cross-functional representatives to ensure that Coca-Cola North America delivers the full depth and breadth of resources that result in mutual benefits/results.
Leads the stewardship routines with responsible distributors that measures/communicates each partner’s activities against mutually agreed upon plans.
Activates Coca-Cola North America’s category innovation (Freestyle, Tea, Refresh Server, Juice & VEB brands) at national and local levels with Foodservice distributor network.
Champions change through elimination of barriers and ongoing service issues to provide highest level of distributor customer service.

Requirements

What you’ll need

Bachelor’s degree or equivalent work experience is required.
5+ years of national sales experience within the beverage or CPG industries.
The ability to lead, prioritize, collaborate, and execute complex projects.
Relationship management (suppliers, contractors, bottlers) knowledge of third-party supplier/contractor culture/core competencies is required.
Knowledge of supplier capabilities and performance to enhance and manage relationships (specifically foodservice distributor suppliers) is required.
Supply Chain operations and transportation expertise is needed, along with an understanding of transportation planning and management of DPU, Intermodal and Over-the-Road carrier network.
Must possess the ability to seek alternatives and recommend best solutions that gain all parties support and lead to win-win results.

Benefits

Comp & perks

A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Annual Incentive Reference Value Percentage: 30

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

supply chain strategytransportation planningproject executionbusiness planningcategory innovationaccount business plansproduct recommendationssales capability developmentperformance managementcompetitive analysis

Soft Skills

relationship managementcollaborationleadershipprioritizationproblem-solvingcommunicationchange managementcustomer servicestrategic thinkingnegotiation

Certifications

Bachelor's degree