Senior Director

The Coca-Cola Company

Senior Director developing annual brand growth strategies for Coca-Cola's global brand in Africa. Collaborating with internal and external stakeholders to innovate product offerings and drive brand objectives.

Posted 4/26/2026full-timeJohannesburg • 🇿🇦 South AfricaSeniorWebsite

About the role

Key responsibilities & impact

Leads development of annual and multi-year brand growth strategies and business plans for a global brand in the Africa Operating Unit.
Partners with internal (e.g. Research & Development, Supply Chain, Commercial, Zones) and external (e.g. customers, bottlers, suppliers) stakeholders to develop new and/or improved products, packaging and programs to meet consumer needs.
Drives commercialization of brand positioning, innovation, consumer communications/messaging and shopper marketing to deliver brand objectives.
Develop and communicate written briefs for use by agencies or suppliers to generate concepts for effective execution.

Requirements

What you’ll need

Bachelors Degree.
10 + years of experience in brand management and/or marketing in consumer-packaged goods, beverage experience ideal.
Ability to translate Global Brand Vision/Strategy through development of Annual brand business plans along with corresponding resource requirements.
Strong collaboration skills including ability to build partnerships, establish trust & creditability and influence across all levels of leadership.
Excellent oral and written communication skills with ability to tailor communications to audience in a clear manner.
Ability to effectively prioritize short and long-term business priorities and communicate & manage key tradeoffs and implications.

Benefits

Comp & perks

We believe a diverse, equitable and inclusive workplace makes us a stronger and more innovative company.
Supporting the financial and personal well-being of our employees.

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

brand managementmarketingbusiness planningproduct developmentpackagingcommercializationconsumer communicationsshopper marketingresource managementstrategic planning

Soft Skills

collaborationpartnership buildingtrust establishmentinfluenceoral communicationwritten communicationaudience tailoringprioritizationtradeoff managementimplication communication

Certifications

Bachelors Degree