The Bouqs Company

Data Analyst

• Develop and maintain a deep understanding of our business and the data that drives it
• Analyze and interpret complex data sets using statistical and visualization techniques through SQL and Tableau
• Partner cross-functionally with stakeholders to identify areas of opportunity, drive actionable metrics, and make recommendations that move the business forward
• Develop and maintain dashboards that provide stakeholders with actionable insights
• Conduct extensive investigates to research and resolve data issues
• Partner closely with the Analytics Engineer on optimal data structures to support existing and new business ventures
• Develop SQL that is both high-performance and easy for teammates to maintain, review, and enhance
• Build actionable and easy to digest visuals, while also ensuring that data can scale and point back to a single source of truth
• Develop and communicate strong opinions about best practices in analytics
• Stay up-to-date with industry trends and best practices in data analysis and visualization, while helping explore and evaluate new technologies

Senior Data Analyst

Performance Marketing

• Develop and implement data-driven strategies across paid social media and influencer marketing campaigns to achieve upper funnel objectives, executing full-funnel and conversion focused campaigns across Meta and Tik Tok
• Oversee agency and vendor management for CTV and Display channels
• Plan, allocate, and manage budgets for marketing channels overseen under this role, including technology, agency fees, media expenses, and platform fees to maximize marketing effectiveness
• Manage and nurture relationships with existing platform partners (like Meta and Tik Tok) to ensure seamless execution and adoption of industry best practices, proactively identify new partners and vendors to test and add to the mix
• Own performance evaluation, contract negotiations, etc. to ensure alignment with campaign goals and maximize ROI
• Manage, coach, and mentor the Social Media Manager, ensuring alignment of organic and paid marketing, content strategy, and oversee influencer outreach
• Run goal setting and recommendations for real-time program optimizations, conducting rigorous testing, analysis/measurement, optimizations, and reporting of results
• Remain up to date on new technology, platform enhancements, macro trends and competitor activity to apply to strategic plans
• Work with cross-functional departments to tell brand and product stories support relevant areas of the business

Senior Data Analyst

Senior Marketing Manager, Paid Social – Brand Media