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The Boston Beer Company

Campus Ambassador

The Boston Beer Company

Campus Ambassador promoting Boston Beer brands in bars, restaurants, grocery, and liquor stores around UMass Amherst. Executing events, merchandising accounts, and educating bartenders during the academic year.

Posted 8/4/2026part-timeRemote • Massachusetts • 🇺🇸 United StatesSeniorLead💰 $19 - $21 per hourWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates strong promotional execution skills in both On Premise and Off Premise environments, with a focus on brand awareness and account visibility. Capable of conducting educational sessions and managing merchandising efforts to enhance product presence.

Highest-signal resume keywords
Promotional ExecutionAccount ManagementEvent ParticipationCustomer EducationValid Driver's License

ATS Keywords

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Applicant Tracking System Keywords

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Industry Keywords
On Premise AccountsOff Premise AccountsSampling EventsMerchandisingPoint-of-SaleBrand AwarenessAccount VolumeMarket TravelCustomer-FacingCampus Events

About the role

Key responsibilities & impact
  • Execute promotions for On Premise accounts including bars and restaurants, and Off Premise accounts including grocery and liquor stores
  • Conduct sampling events and participate in festivals
  • Table at major campus events such as sporting events
  • Improve account conditions and merchandising by building displays, resetting coolers, and displaying point-of-sale items
  • Conduct waitstaff and bartender education sessions to drive brand awareness and account volume
  • Work independently and with the Boston Beer sales team to increase product availability and visibility in local accounts on and around campus
  • Travel regularly throughout the market and drive to and from accounts continuously

Requirements

What you’ll need
  • Must be at least 21 years of age
  • Must be enrolled at or be a graduate of University of Massachusetts Amherst
  • Must live within 30 minutes of the campus
  • Must have a valid driver’s license
  • Must have a registered and insured vehicle
  • Must be able to drive to and from accounts continuously
  • Must be able to work afternoons, nights, and weekends
  • Ability to tolerate cold temperatures
  • Ability to operate a motor vehicle several times throughout the day
  • May be required to stand for several hours during the workday or evening
  • Ability to work in varying conditions due to the customer-facing nature of the role
  • Regular travel in the market

Benefits

Comp & perks
  • Part-Time academic year-long position
  • Pay rate of $19 - $21 per hour
  • Qualified applicants with arrest or conviction records will be considered in accordance with the Fair Chance Ordinance and the CA Fair Chance Act
  • Equal opportunity employer committed to a diverse workforce
  • Reasonable accommodation available during the job application process