Market Manager – Innovation

The Boston Beer Company

Market Manager for Innovation at Boston Beer Company spearheading new product launches and retailer collaboration. Building sales relationships and monitoring progress within a defined territory.

Posted 5/2/2026full-timeRemote • Colorado • 🇺🇸 United StatesJuniorMid-Level💰 $80,000 - $123,000 per yearWebsite

About the role

Key responsibilities & impact

Execute internal sales objectives & improve account conditions using BBC systems and selling processes
Learn and be proficient in beer industry knowledge, brewing, and BBC product styles
Hunt for new business opportunities while growing current business
Utilize effective verbal and written communication with wholesaler, accounts, and coworkers, including the ability to deliver impactful presentations
Use internal and external data to plan and identify opportunities across the launch market
Build strong relationships with wholesalers and retailers by providing leadership and training across defined geography
Regularly benchmarking progress against the Goals, Strategies, Objectives and Tactics for the launch back to cross-functional partners and leadership
Manage budget for launch relative to sales initiatives
Conduct monthly/quarterly Planning & Review meetings to benchmark current progress to goal and sell BBC objectives
80% Travel, mostly within the local market

Requirements

What you’ll need

4yr/Bachelor's Degree
2+ years of experience in sales and/or the food and beverage industry
Wholesaler management experience
Ability to build, grow, and maintain sales relationships
Proficient in Microsoft Office Suite
Excellent verbal and written communication skills
Can work and partner effectively across multiple business units and teams
Ability and desire to travel to other markets as-needed for meetings and trainings

Benefits

Comp & perks

Mileage reimbursement
Tuition reimbursement
Fertility/adoption support
Free financial coaching
Health & wellness program and discounts
Professional development & training
Free beer!

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

saleswholesaler managementbudget managementdata analysispresentation skills

Soft Skills

communicationrelationship buildingleadershipteam collaborationorganizational skills

Certifications

Bachelor's Degree