Retail Media Intern

The Bluebird Group

Retail Media Intern supporting Amazon and Walmart advertising campaigns for Bluebird, an omnichannel commerce partner. Analyzing performance, testing creative, and helping brands drive profitable retail growth.

Posted 8/19/2026internshipRogers • 🇺🇸 United StatesEntry LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong analytical skills and attention to detail in managing retail media campaigns across platforms like Amazon Ads and Walmart Connect. Proficient in performance tracking, reporting, and optimizing advertising strategies to enhance eCommerce growth.

Highest-signal resume keywords

Retail Media Campaign ManagementPerformance Tracking and ReportingData Analysis and OptimizationPPC Advertising ExposureMicrosoft Office Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign Performance MonitoringKey Performance Metrics TrackingA/B TestingSEO UnderstandingDigital Marketing Concepts

Soft Skills

Analytical Problem-SolvingWritten and Verbal CommunicationAttention to DetailOrganizational SkillsCuriosity and Willingness to Learn

Tools & Technologies

Amazon AdsWalmart ConnectGoogle AdsData Visualization ToolsMicrosoft Excel

Industry Keywords

Retail MediaECommercePerformance AdvertisingDigital MarketingAdvertising Effectiveness

About the role

Key responsibilities & impact

Support the creation, execution, and optimization of retail media campaigns across Amazon, Walmart, and other retail platforms
Assist with daily bid management and campaign performance monitoring
Identify opportunities to improve campaign efficiency, visibility, and performance
Monitor campaign pacing and assist with budget management activities
Track key performance metrics including ROAS, ACOS, clicks, impressions, conversions, and sales
Assist in preparing performance reports, dashboards, and client-facing updates
Analyze campaign data to identify trends, opportunities, and optimization recommendations
Support reporting efforts measuring advertising effectiveness and business impact
Assist with A/B testing of advertising copy, imagery, and campaign elements
Evaluate creative performance and shopper engagement metrics
Research competitor activity, category trends, and retail media best practices
Support efforts to improve shopper experience and conversion performance
Support retail media strategies across Amazon Ads, Walmart Connect, and other retailer advertising platforms
Assist with promotional planning and retailer-managed media opportunities
Organize campaign materials, documentation, and operational workflows
Partner with digital, analytics, content, and account management teams on client initiatives
Learn Bluebird's approach to retail media, performance marketing, and eCommerce growth

Requirements

What you’ll need

Current college student or recent graduate pursuing a degree in Marketing, Advertising, Business, Analytics, Communications, or a related field
Interest in digital marketing, retail media, eCommerce, or performance advertising
Internship, coursework, or project experience related to advertising, marketing, analytics, or business is a plus
Exposure to pay-per-click (PPC) advertising is nice to have
Basic understanding of SEO and digital marketing concepts is nice to have
Familiarity with Amazon Ads, Walmart Connect, Google Ads, or similar advertising platforms is nice to have
Experience with reporting, analytics, or data visualization tools is nice to have
Experience creating presentations or business recommendations is nice to have
Strong analytical and problem-solving abilities
Excellent written and verbal communication skills
Strong attention to detail and organizational skills
Ability to manage multiple projects and priorities in a fast-paced environment
Proficiency with Microsoft Office Suite, including Excel and PowerPoint
Ability to balance creativity and data-driven decision making
Comfortable learning new technology platforms and software tools
Strong curiosity and willingness to learn

Benefits

Comp & perks

Hybrid work arrangement
Hands-on experience in retail media, eCommerce advertising, campaign management, analytics, and performance optimization
Collaboration with experienced retail media professionals
Foundational retail media experience and learning opportunities
Exposure to Amazon Ads, Walmart Connect, and other retailer advertising platforms
Experience with retail media, performance marketing, and eCommerce growth
Inclusive workplace where diverse perspectives are prioritized
Respectful and empowering work environment
Collaborative team environment