Sales Enablement Specialist

The Baldwin Group

Sales Enablement Specialist generating new sales opportunities and nurturing client relationships in insurance. Works closely with Partner-level Advisors and participates in educational events for clients.

Posted 7/16/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in lead generation and business development strategies, with a strong ability to create compelling content and execute targeted marketing campaigns. Proficient in CRM systems and possesses excellent communication and time management skills.

Highest-signal resume keywords

Lead GenerationCRM Systems (HubSpot, Salesforce, ZoomInfo)Content CreationBusiness Development StrategiesCommunication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Lead GenerationContent CreationBusiness Development StrategiesCRM SystemsMicrosoft Office Suite

Soft Skills

Excellent CommunicationTime ManagementInfluencing Skills

Tools & Technologies

HubSpotSalesforceZoomInfoMicrosoft Office Suite

Certifications & Qualifications

State Department of Insurance Licenses

Industry Keywords

Insurance IndustrySalesCustomer ServiceWebinarsDrip Campaigns

About the role

Key responsibilities & impact

Identify new leads that fit the target prospect profile
Execute top-of-the-funnel lead generation activities to uncover new sales opportunities via phone, email, social media
Create compelling content and execute drip campaigns to targeted companies that fit the firm’s “ideal client profile.”
Help to coordinate and plan webinars and in person educational events for existing clients and prospects
Develop an understanding of our business development model and assist Partner in execution
Generate and execute long-cycle business development strategies, document meaningful activity and track results
Create unique and creative content to communicate proposed solutions to prospects and clients
Work with a mentor and participate in team meetings to review sales activities/results and learn about market trends, company goals, etc.
Obtain a broad understanding of the insurance industry, internal procedures, carrier products, firm services and lead qualification

Requirements

What you’ll need

High school diploma required; Bachelor’s degree preferred
2 years of relevant sales or customer service experience required; 2+ years of relevant sales or customer service experience preferred
Rapid understanding and adoption of CRM systems (HubSpot, Salesforce, ZoomInfo, etc.)
Maintains all licenses as required by the State Department of Insurance
Excellent written, verbal communication and presentation skills
Ability to clearly articulate value, influence others and motivate action
Time management skills and the ability to coordinate calendars with multiple stakeholders
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)

Benefits

Comp & perks

None explicitly stated in the job description