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The Atlantic

Associate, Media Strategy

The Atlantic

Associate managing digital advertising campaigns at The Atlantic, ensuring execution and alignment with client goals. Collaborating across teams to enhance media strategies and reporting.

Posted 7/31/2026full-timeNew York City • New York, Washington • 🇺🇸 United StatesJuniorMid-Level💰 $66,000 - $75,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing digital media campaigns, including planning, trafficking, optimization, and reporting. Proficient in data analysis and communication, with a strong focus on KPI alignment and performance optimization.

Highest-signal resume keywords
Digital Media ManagementCampaign TraffickingData AnalysisExcel ProficiencyGoogle Ad Manager

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Digital MediaAdvertising OperationsAnalyticsCampaign ReportingKPI AlignmentPerformance OptimizationOrder Management SystemsAudience InsightsMedia PlanningDocumentation
Soft Skills
Clear CommunicationHighly OrganizedDetail-OrientedEagerness to LearnAbility to Manage Deadlines
Tools & Technologies
Google WorkspaceSalesforceAdBookPacing TrackersPaid Distribution
Industry Keywords
Digital Campaign LifecycleTraffickingOptimizationPerformance DataClient Goals

About the role

Key responsibilities & impact
  • Manage assigned campaigns from planning through wrap, ensuring timely execution, KPI alignment, and accurate documentation.
  • Develop media plans and proposals informed by client goals, performance history, audience insights, and The Atlantic’s product capabilities.
  • Manage trafficking requests sent to Paid Distribution and AdOps teams, confirming readiness and monitoring setup accuracy across all channels.
  • Track pacing and performance; identify risks early and propose data-informed recommendations and optimizations.
  • Prepare reporting dashboards using standardized templates and synthesize results into clear, KPI-driven narratives.
  • Partner with the Insights team to interpret performance data and incorporate learnings into recommendations and future plans.
  • Ensure accurate billing, reconciliation, and campaign closeout documentation for all assigned campaigns.
  • Maintain internal systems (including AdBook, Salesforce, and pacing trackers) with up-to-date and accurate campaign information.

Requirements

What you’ll need
  • 1+ years of experience in digital media, advertising operations, analytics, or related fields.
  • Understanding of the digital campaign lifecycle including planning, trafficking, optimization, and reporting.
  • Strong analytical skills with proficiency in Excel and Google Workspace.
  • Clear written and verbal communication skills.
  • Experience with order management systems, Google Ad Manager, Salesforce, or similar tools is preferred, but not required.
  • Highly organized, detail-oriented, and able to manage multiple deadlines.
  • Demonstrated eagerness to learn and grow within a strategic media function.

Benefits

Comp & perks
  • Health insurance
  • Paid time off
  • Professional development opportunities