Demand Marketing Manager
The Access Group
full-time
Posted on:
Location Type: Hybrid
Location: Loughborough • 🇬🇧 United Kingdom
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Lead multi-channel campaigns to generate leads, acquire customers, and align with global growth strategy
- Develop and optimize always-on tactics to maintain a steady flow of marketing-qualified leads (MQLs) and improve conversion rates
- Collaborate with content teams, media partners, and stakeholders to create, execute, and measure effective demand generation strategies
- Utilize marketing automation tools and data analysis to track performance, optimize campaigns, and support account-based marketing initiatives
Requirements
- Extensive experience in marketing, including strategic planning and execution
- Proficient in social media platforms and strategies for engaging diverse audiences
- Background in edtech or corporate learning sectors within a B2B context, or a willingness to develop expertise in these areas
Benefits
- standard 25 days holiday which goes up the longer you’re with us
- matched pension scheme
- one charity day allocated to support a cause that matters to you
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
lead generationconversion rate optimizationdemand generation strategiesdata analysismarketing automation
Soft skills
strategic planningcollaborationexecutionengagement