Brand Marketing Partner

thatgamecompany

Brand Marketing Partner responsible for social strategy, creator partnerships, and community growth across games. Driving engagement and building systems for audience reach and brand storytelling.

Posted 4/29/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-Level💰 $78,500 - $145,000 per yearWebsite

About the role

Key responsibilities & impact

Define and execute growth-oriented social and brand strategies
Design and launch high-impact digital and physical campaigns
Lead end-to-end influencer and creator initiatives
Build and nurture communities across Discord, Steam, Reddit, TikTok, Instagram, and emerging platforms
Create content that travels
Build the systems, playbooks, calendars, and metrics that make virality repeatable
Partner cross-functionally with Content, Production, and partner studios
Listen deeply to players and creators, surfacing insights that guide communication strategy and product positioning

Requirements

What you’ll need

Proven track record building and scaling audience growth at a digital-first company
Sharp creative instinct paired with analytical discipline
Deep understanding of platform mechanics, creator culture, and audience behavior across TikTok, Instagram, YouTube Shorts, and emerging platforms
Excellent writing and communication skills with the ability to shift voice across brands, audiences, and moments
Experience leading complex, cross-functional projects from concept to launch with precision and accountability
Familiarity with gaming communities and their cultures is a strong plus

Benefits

Comp & perks

Paid Time Off, Holidays and Two Weeks Winter Break
Employees and their dependents get medical, dental, and vision coverage
Pet Insurance for those who need it too
Compassionate leave
Pre-tax wellness stipend
Pre-tax work from home stipend
Access to savings plan (401K program) with company match
Mental health resources including Headspace membership and Employee Assistance Program (EAP)
Discount portal for everyday goods and services
Employee inclusive and diversity initiatives such as Grow Together
Support for personal professional development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital campaignscontent creationcommunity buildinginfluencer initiativesaudience growth strategiesanalytical disciplinecross-functional project managementcommunication strategyproduct positioning

Soft Skills

creative instinctwriting skillscommunication skillsprecisionaccountabilityinsight generationcollaboration