That Company

SEM/PPC Specialist – Google Ads

That Company

contract

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Location Type: Remote

Location: FloridaUnited States

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Salary

💰 $40 per hour

About the role

  • Manage PPC accounts on Google Ads, Yahoo, Bing, etc.
  • Monitor bids, budget caps, quality scores, and other metrics.
  • Update keyword lists and manage campaign strategies.
  • Focus on conversion metrics to optimize client ROI.
  • Suggest creative copy and manage display network placements.
  • Develop and execute new campaign strategies.
  • Produce and understand client reports, keeping up with PPC industry trends.
  • Collaborate with the team to achieve client goals.
  • Communicate regularly with end clients by phone, video conference calls, and in writing.

Requirements

  • Proven experience with Google Ads; Bing Ads and Facebook Ads a plus.
  • Knowledge of eCommerce, Google Tag Manager, and audience building preferred.
  • Ability to troubleshoot, think creatively, and work in a team.
  • Proficient in MS Office and analytics tools like Google Analytics.
  • Google Ads and Analytics certification preferred; Facebook Blueprint Certification a plus.
  • Comfortable Talking to Clients.
  • Bachelor’s degree or equivalent experience; web development skills a plus.
  • Minimum 3 years of experience in Paid Search in an online environment.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
PPC managementGoogle AdsBing AdsFacebook AdseCommerceGoogle Tag Manageranalytics toolsGoogle Analyticscampaign strategiesconversion metrics
Soft Skills
troubleshootingcreative thinkingteam collaborationclient communication
Certifications
Google Ads certificationGoogle Analytics certificationFacebook Blueprint Certification