Business Development Lead

TH Experiential

Business Development Lead at TH Experiential, focused on advancing new revenue opportunities through strategic client engagement. Collaborating across teams to ensure effective pipeline management and client reactivation.

Posted 5/5/2026full-timeRemote • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact

Build and manage a targeted pipeline across outbound, referrals, dormant past clients, and reactivation efforts
Own top-of-funnel strategy, including ICP definition, qualification criteria, and outreach prioritization
Develop and execute account plans for priority prospects and key growth accounts
Lead and shape early-stage client conversations to uncover needs and position solutions
Lead introductory calls, qualification discussions, and early commercial conversations
Own follow-up discipline after meaningful interactions, including documented next steps, due dates, and CRM updates within 24 hours
Drive opportunity momentum through proposal and decision stages, especially when deals stall
Partner with marketing, strategy, creative, and operations on account segmentation, list readiness, nurture strategy, and reporting hygiene
Ensure clean internal handoffs with full context, history, and clearly defined next steps
Lead 30/60/90-day post-event business development outreach to identify new work
Work with Executive team on strategic re-engagement for priority accounts
Surface and synthesize commercial signals, market feedback, and category opportunities that can translate into pipeline and revenue
Maintain and improve CRM workflows, pipeline tracking, and reporting accuracy

Requirements

What you’ll need

3+ years in business development, agency sales, partnerships, or experiential/new business roles
Strong outbound prospecting and relationship-building capability
Experience developing account strategies and prioritizing outreach based on revenue potential
Comfort operating with structure, follow-through, and CRM discipline
Clear written and verbal communication skills
Ability to manage multiple opportunities without losing pace or documentation quality
Experience with HubSpot or equivalent CRM strongly preferred

Benefits

Comp & perks

Health insurance
Professional development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

business developmentaccount strategiesoutbound prospectingrelationship buildingCRM disciplinepipeline trackingreporting accuracy

Soft Skills

clear communicationfollow-throughorganizational skillsability to manage multiple opportunities