TGD

Marketing Program Manager – Game Pass

TGD

full-time

Posted on:

Location Type: Hybrid

Location: Redmond • Washington • United States

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Salary

💰 $100,000 - $120,000 per year

About the role

  • Program management of integrated marketing campaigns and deliverables in concert with a variety of internal and external partners
  • Program management of cross-team communications to track progress on key milestones and accountabilities to ensure on-time, on-budget execution of campaigns
  • Development of workbacks, processes, and procedures to enable seamless and coordinated execution of campaigns across teams and channels
  • Drafting campaign briefs that clearly articulate strategy, vision, and direction
  • Participate in creative lead activities, to ensure creative development aligns with overall campaign strategy and direction
  • Development of campaign toolkits that provide messaging and creative guidance
  • Actively monitoring campaign performance and proactively addressing areas for improvement and standardization of the go-to-market approach
  • Integrate with key business stakeholders to ensure campaigns land in the organization and are executed appropriately
  • Present as needed to business teams, internal partners, and others to expose new key learnings and recommendations
  • Provide weekly metrics of success on business and highlight key issues as appropriate
  • Work continuously to improve the overall marketing collateral library

Requirements

  • 3+ years of integrated marketing, advertising, brand, and campaign development experience
  • An avid gamer – particularly knowledgeable about PC, console, and gaming trends
  • Successful track record of developing integrated campaigns for console gaming services or similar consumer entertainment product
  • Proven foundation in program management including the ability to lead, organize and prioritize multiple projects and requests simultaneously
  • Proven ability to effortlessly manage an entire content lifecycle in a deeply collaborative setting
  • Forward thinker who can manage current executions, while planning 4-6 months out for future campaigns
  • Proven ability to build, track, and execute programs from start to finish independently under rapidly changing priorities
  • Critical time management skills for all owned tasks including project management of timelines/deliverables for others
  • A strong drive for results, with a proven track record, often delivering under tight deadlines
  • Proven ability to think strategically and creatively, while maintaining great attention to detail, internal quality control, and best-in-class creative outcomes
  • In depth understanding of how content scales effectively across digital channels
  • Excellent editorial abilities (PowerPoint) when outlining new processes, summarizing campaign results, presenting to varied audiences with a focused attention to detail (editing, QA, copy)
Benefits
  • Medical, dental, vision, basic life/AD&D, long-term disability, and employee assistance programs
  • Additional voluntary benefits like short-term disability plans and health coverage for dependents
  • 401(k) & HSA
  • Competitive PTO plan
  • 12 paid holidays throughout the calendar year, plus additional floating holidays
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
integrated marketingcampaign developmentprogram managementcontent lifecycle managementproject managementtime managementstrategic thinkingcreative developmentdigital channel content scalingmetrics analysis
Soft Skills
collaborationorganizationprioritizationattention to detailcommunicationcreativityresults-drivenforward thinkingproblem-solvingpresentation skills