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Marketing Generalist
TENEX.AIMarketing Generalist handling regional events, partner marketing, and localized content for AI-native MDR startup. Driving EMEA strategy with a focus on partnerships and visibility across the region.
Tech Stack
Tools & technologiesAWSCloudCyber Security
About the role
Key responsibilities & impact- Run EMEA events end-to-end. Plan, staff, and execute regional industry events, partner conferences, webinars, executive dinners, and roadshows — from venue selection through on-site management and post-event follow-up.
- Serve as on-site event manager. Be the boots-on-the-ground lead at major moments — booth setup and breakdown, speaker logistics, attendee experience, lead capture, and partner coordination throughout the show.
- Drive EMEA partner marketing. Run joint go-to-market with regional hyperscaler teams (Google Cloud, Microsoft, AWS) and security ecosystem partners — co-marketing campaigns, co-branded content, joint events, and MDF execution from claim through reporting.
- Localize content for EMEA. Adapt TENEX case studies, blog posts, and event collateral for regional audiences and regulatory context (GDPR, NIS2, DORA). Translate when needed; commission translation when scale demands it.
- Own swag and merchandise. Source, manage, and distribute branded merchandise for EMEA events, customer gifts, and partner activations. Keep inventory and budget on track.
- Run EMEA social. Own LinkedIn cadence and engagement for the region, amplify partner moments, cover live events, and ghostwrite or support social posts for EMEA executives.
- Travel across the region. 30-40% travel across UK, Germany, France, Nordics, Benelux, and emerging EMEA markets.
Requirements
What you’ll need- 4-6 years of B2B marketing experience, with hands-on responsibility across events, content, and partner marketing — ideally in cybersecurity, cloud, or enterprise SaaS.
- Demonstrated experience as an on-site event manager — running booth operations, managing vendors, and handling real-time logistics under pressure.
- Track record executing partner marketing or co-marketing campaigns with hyperscalers or major technology vendors in EMEA.
- Comfort working autonomously in a small, fast-moving team — you ship, measure, and iterate without needing a layer of approvals.
- Willingness to travel 30-40% across EMEA, including occasional weekends for major events.
- Bonus Points:
- - Experience marketing managed services, MDR, MSSP, or SOC offerings.
- - Fluent business English plus an additional EMEA language (German, French, Spanish, Italian, or Dutch).
- - Existing relationships within Google Cloud, Microsoft, or AWS partner marketing teams in EMEA.
- - Familiarity with Marketo, HubSpot, Salesforce, or 6sense.
- - Prior experience standing up a regional marketing function from scratch at a high-growth startup.
Benefits
Comp & perks- Competitive salary and benefits package
- A culture of growth and development, with opportunities to expand your knowledge in AI, cybersecurity, and emerging technologies.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingevent managementpartner marketingco-marketing campaignscontent localizationlogistics managementvendor managementmanaged services marketingMDRMSSP
Soft Skills
autonomous workteam collaborationpressure managementcommunicationadaptabilitycreativityproblem-solvingleadershiporganizationtime management