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Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Responsible for strategic planning and the effective execution of marketing to develop Tencent Cloud’s B2B business in the local markets.
- Implement strategic event marketing plans and align them with overall business objectives.
- Organize local webinars, events, and exhibitions to promote Tencent Cloud's presence.
- Proactively identify and pursue local partnership and sponsorship opportunities, engage with the community, and actively seek awards to enhance Tencent Cloud's business in the region.
- Drive marketing leads generation efforts and ensure timely follow-up to maximize ROI.
- Manage local social media pages to facilitate effective communication and engagement with the target audience, ensuring a strong online presence for Tencent Cloud.
- Work hand in hand with the sales teams to craft a sales playbook that incorporates well-aligned strategies and resources for sales enablement.
- Engage and work collaboratively with global cross-functional teams to fully utilize global event marketing resources and consistent messages to nurture business growth.
- Serve as the project lead for Tencent Cloud’s major global marketing events, coordinating end-to-end execution across multiple internal and external stakeholders to ensure successful delivery and alignment with global branding goals.
Requirements
What you’ll need- Bachelor’s degree or above in marketing or its equivalents.
- At least 5 years of B2B event marketing experience in the cloud or technology industry, with strong exposure to the local market landscape and ecosystem.
- Proven track record in delivering impactful B2B event campaigns, with hands-on experience across ATL, BTL, digital, and performance marketing channels.
- Excellent communication skills in both English and the local language, written and spoken, to effectively manage global internal and external stakeholders.
- Proficiency in Chinese Mandarin would be a strong plus.
- Highly motivated, proactive, and comfortable operating in a fast-paced, start-up-like environment; capable of building from the ground up.
- Strong organisational and project management skills, with a strategic, sales-oriented mindset and the ability to multi-task and execute independently.
Benefits
Comp & perks- Equal Employment Opportunity at Tencent
- Supportive environment for every employee
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B event marketingdigital marketingperformance marketingATL marketingBTL marketingstrategic planninglead generationproject managementsales enablementcommunity engagement
Soft Skills
excellent communicationhighly motivatedproactiveorganizational skillsstrategic mindsetmulti-taskingindependent executioncollaborationstakeholder managementadaptability
Certifications
Bachelor’s degree in marketingequivalent marketing qualifications
