Product Marketing Manager

Tenable

Product Marketing Manager developing user communities and go-to-market strategies at Tenable's cybersecurity firm. Collaborating with teams to bolster Tenable's leadership in vulnerability assessment.

Posted 6/3/2026full-timeColumbia • Maryland, Massachusetts • 🇺🇸 United StatesMid-LevelSenior💰 $102,500 - $136,500 per yearWebsite

About the role

Key responsibilities & impact

Develop and nurture user communities via social, in-product, and direct marketing relationships
Contribute to the design of innovative go-to-market strategies, including e-commerce/storefront and ‘freemium’ offers
Develop buyer personas specific to transactional direct and channel-centric business models
Identify and deliver thought leadership leveraging Tenable Research insights to drive brand awareness and demand generation
Create compelling content for sales collateral, blog posts, website, channel offers, and related activities
Lead new product and major feature releases
Participate in webcasts, podcasts, events and other demand generation activities
Guide and contribute to sales and partner enablement
Must have the ability to travel (primarily domestic) up to 10% of time

Requirements

What you’ll need

Bachelor’s degree or equivalent work experience required
3+ years of high tech product marketing or similar experience; 5+ years of total career experience
Your written and oral communications skills are superb, and you can explain complex concepts clearly for a variety of audiences
You are able to successfully build relationships and collaborate with geographically dispersed teams
You have the ability to blend strategic thinking with creative execution
You possess excellent organizational skills and strong follow-through
You thrive in fast-paced, collaborative environments where change is the norm and the bar for quality is set high
Your inherent drive and self-starter attitude motivate you to achieve dramatic success
Experience partnering with fast-paced, research-based teams
Able to work in a hybrid/on-site capacity at our headquarters in Columbia MD or Boston MA

Benefits

Comp & perks

medical, dental, vision, disability and life insurance
401(k) retirement savings with company match
an employee stock purchase plan
an employee referral program
flexible spending accounts
an Employee Assistance Program (EAP)
education assistance
parental leave
paid time off (PTO)
company-paid holidays
health and wellness events
community programs

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product marketinge-commercecontent creationdemand generationbuyer personasgo-to-market strategiessales collateralfeature releasesthought leadershipmarketing strategies

Soft Skills

written communicationoral communicationrelationship buildingcollaborationstrategic thinkingcreative executionorganizational skillsself-starter attitudeadaptabilityteamwork

Certifications

Bachelor's degree