Temporal Technologies

Senior Manager, Lifecycle & Customer Marketing

Temporal Technologies

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $165,000 - $210,000 per year

Job Level

Senior

About the role

  • Define and lead Temporal’s lifecycle marketing strategy across acquisition nurturing, self-serve onboarding, abandoned sign-up recovery, customer engagement, newsletters, and event attendance.
  • Partner with cross-functional teams (Marketing, Sales, Product, CS) to align segmentation, messaging, and journeys to business goals.
  • Design scalable, personalized lifecycle journeys leveraging behavioral and CRM data to drive conversion, activation, and retention.
  • Establish frameworks for experimentation (A/B tests, cohort analysis, trigger logic) to optimize campaign performance and funnel progression.
  • Own execution and optimization of email campaigns using Marketo for automation and nurture flows.
  • Manage and segment contact data using Salesforce and Segment to inform journey logic and audience targeting.
  • Measure and improve campaign performance using analytics platforms such as Amplitude (for digital behavior) and Omni, and utilize email preview/testing tools such as Litmus.
  • Collaborate with design and content teams, using Figma to help build visually engaging email and nurture assets.
  • Build and scale a lifecycle and customer marketing team — hiring, mentoring, and developing direct reports.
  • Establish clear roles, processes, and best practices that enable high performance, cross-collaboration, and long-term growth.
  • Foster an inclusive team culture, supporting professional growth and accountability.
  • Define KPIs and dashboards that quantify impact across lifecycle stages including email engagement, nurture conversion, onboarding success, customer retention, and event participation.
  • Translate analytics insights into actionable recommendations, reporting results to senior leadership and cross-functional partners.

Requirements

  • 7+ years of lifecycle or customer marketing experience in a B2B SaaS or technology environment, with a strong focus on email and automation.
  • Experience with product-led growth organizations and optimizing digital onboarding experiences.
  • Proven success building and leading a team, scaling programs, and defining marketing operations and processes.
  • Deep proficiency with Marketo (or equivalent enterprise automation), Salesforce CRM, and customer data integration (Segment or CDP).
  • Strong analytical fluency; comfortable with analytics tools (e.g., Amplitude) for funnel and cohort analysis, establishing dashboards, and driving insights.
  • Excellent communicator with strong collaboration skills to influence cross-functional partners.
  • Demonstrated ability to balance strategic thinking with hands-on execution and optimization.
  • Familiarity with event marketing (virtual and in-person) and strategies to drive attendance and engagement.
Benefits
  • Unlimited PTO, 12 Holidays + 2 Floating Holidays
  • 100% Premiums Coverage for Medical, Dental, and Vision
  • AD&D, LT & ST Disability, and Life Insurance (Standard & Supplemental Available)
  • Empower 401K Plan
  • Additional Perks for Learning & Development, Lifestyle Spending, In-Home Office Setup, Professional Memberships, WFH Meals, Internet Stipend and more!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
lifecycle marketingcustomer engagementA/B testingcohort analysisemail campaign optimizationdata segmentationanalyticscustomer data integrationdigital onboardingmarketing operations
Soft Skills
leadershipcollaborationstrategic thinkingcommunicationmentoringteam buildinginfluenceaccountabilityprofessional growthcross-functional alignment