Director of Content

TelyRx

full-time

Posted on: 1/16/2026

Location Type: Hybrid

Location: Irving • Texas • United States

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💰 $100,000 - $120,000 per year

About the role

Search-first editorial strategy and execution
Build and lead an organic content strategy rooted in keyword demand, intent, and conversion outcomes.
Develop content architectures (topic clusters, programmatic opportunities where appropriate, internal linking strategy) that scale.
Produce and continuously optimize content that ranks, converts, and supports the end-to-end customer journey.
Build the content function from scratch
Create the editorial operating model: intake, briefs, production, review, QA, publishing, optimization, refresh cadence, and performance reporting.
Establish content standards: voice, style, on-page SEO requirements, templates, and quality checklists.
Stand up the tooling and workflows to ship high-quality content quickly and repeatedly.
Own the publishing pipeline end-to-end, including CMS workflows, metadata, structured content, internal linking, and basic technical QA.
Partner with product/design/engineering as needed to improve templates, site structure, page speed considerations, and content discoverability.
Run content updates and refreshes to protect and grow rankings over time.
Write and edit high-performing content across education, category pages, landing pages, and other high-intent surfaces.
Build, vet, and manage a network of writers (including subject-matter expertise where needed).

7+ years of experience in content, editorial, and SEO-driven growth roles, including ownership of organic performance.
Demonstrated success building a content program from scratch (or meaningfully rebuilding/accelerating one).
Deep SEO expertise: keyword research, intent modeling, SERP analysis, content briefs, on-page optimization, internal linking, and measurement.
Strong copywriting and editing skills with a portfolio of content that ranks and performs.
Technical publishing proficiency: CMS fluency, on-page QA, metadata/structured content basics, and collaboration with engineering on publishing needs.
Experience recruiting, managing, and scaling freelance/contract writer networks.
A scrappy, self-directed operating style—comfortable identifying gaps, making decisions, and shipping fast.

Tip: use these terms in your resume and cover letter to boost ATS matches.

SEOkeyword researchintent modelingSERP analysison-page optimizationinternal linkingcopywritingeditingCMS fluencymetadata

leadershipself-directeddecision makingproblem solvingcollaboration