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Account Executive, Consumer Goods TPM, TPO
TELUSAccount Executive selling TELUS TPM/TPO solutions to consumer goods manufacturers. Driving consultative enterprise sales, RFP responses, and account growth across Fortune 500 and mid-market clients.
Posted 8/21/2026full-timeRemote • California, Illinois, New York, Ohio • 🇺🇸 United StatesMid-LevelSeniorWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Trade Promotion Management (TPM) and Trade Promotion Optimization (TPO), with a strong ability to develop and execute account strategies that drive business growth. Proven consultative selling skills and the ability to build relationships with key stakeholders in the CPG industry.
Highest-signal resume keywords
Trade Promotion Management (TPM)Trade Promotion Optimization (TPO)Consultative Selling ExpertiseRFP/RFI Writing SkillsAccount Strategy Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CPG Sales ExperienceSolution ArchitectureProduct DemonstrationsCompetitive AnalysisImplementation Project Support
Soft Skills
Excellent Communication SkillsAnalytical Problem-SolvingFlexibility and AdaptabilityRelationship Building
Tools & Technologies
TPM/TPO SolutionsSales Engineering Tools
Industry Keywords
Consumer Packaged Goods (CPG)Fortune 500Business DevelopmentTrade FinanceRevenue Management
About the role
Key responsibilities & impact- Lead enterprise account strategy and relationship development with CPG manufacturers
- Position TELUS Consumer Goods' TPM/TPO solutions as strategic business enablers
- Conduct discovery calls and comprehensive needs assessments
- Translate client insights into tailored product demonstrations
- Deliver consultative, value-driven sales presentations
- Serve as primary lead for RFP/RFI responses
- Collaborate with Product Management and Business Development to identify product gaps and refine go-to-market messaging
- Identify product development opportunities through competitive analysis and client feedback
- Develop and execute account strategies to expand wallet share and drive new business growth
- Build and maintain relationships with key manufacturer stakeholders
- Support implementation project planning through stakeholder information gathering and synthesis
Requirements
What you’ll need- 6 to 8 years of experience in CPG sales, sales engineering, or solution architecture roles
- Proven track record of driving deals and influencing purchasing decisions with Fortune 500 and mid-market CPG manufacturers
- Deep understanding of Trade Promotion Management (TPM) and Trade Promotion Optimization (TPO) dynamics
- Knowledge of manufacturer-to-retailer-to-consumer channel relationships and CPG business processes
- Proven experience with TPM/TPO solutions, such as system administration, domain expertise, or involvement in implementation/deployment
- Advanced consultative selling expertise
- Ability to diagnose complex business challenges and translate them into ROI-driven solution narratives
- Experience delivering product demonstrations and presentations to technical, business, and executive audiences
- Strong industry knowledge and ability to serve as a trusted advisor
- Excellent verbal and written communication skills
- Strong RFP/RFI writing and proposal development skills
- Ability to work effectively in matrixed team environments without direct line authority
- Flexibility and adaptability in a fast-paced environment
- Valid driver's license and willingness to travel as required
- Preferred: experience in Finance, Sales Finance, Trade Finance, or Revenue Management within a CPG manufacturer environment
- Preferred: success in hunter/business development roles and new business growth in CPG or SaaS
- Preferred: familiarity with competitive TPM/TPO solutions
- Preferred: experience supporting or leading implementation projects
- Preferred: knowledge of broader TAC ecosystem solutions
- Preferred: strong analytical and problem-solving skills
- Preferred: experience in trade promotion analytics, reporting, or data-driven ROI demonstrations
- Commitment to continuous learning and staying current with product roadmaps and market trends
Benefits
Comp & perks- Inclusive and supportive work environment
- Respectful and welcoming global community
- Growth and learning opportunities