Marketing Manager, Integrated GTM Execution

TELUS

Marketing Manager role executing go-to-market strategies for telecommunications at TELUS. Collaborating with teams while managing marketing channels, campaigns, and tools.

Posted 7/21/2026full-timeCalgary • 🇨🇦 CanadaMid-LevelSenior💰 CA$70,000 - CA$120,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in channel marketing and sales strategies within the telecommunications industry, with a focus on effective change management and stakeholder collaboration. Proficient in developing go-to-market plans and enhancing communication across channels to drive sales efficiency.

Highest-signal resume keywords

Channel Marketing StrategyTelecommunications Industry ExperienceBilingual (English/French)Go-To-Market PlanningChange Management

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Channel Sales ToolsMarketing InitiativesProduct LaunchesPromotionsPricing StrategiesFeature ChangesValue Proposition DevelopmentGovernance Support

Soft Skills

Stakeholder CollaborationCommunication SkillsInnovative Thinking

Certifications & Qualifications

Undergraduate Degree in Business, Sales, or Communications

Industry Keywords

Mobility SolutionsHome SolutionsSales ChannelsChange ManagementChannel Readiness

About the role

Key responsibilities & impact

Partner with stakeholders in TCS and channels to create a go-to-market plan for channels, inclusive of new product launches, promotions, pricing, or feature changes
Execute and maintain critical channel sales tools, artifacts, and communications supporting efficient and effective selling by channels
Support the roll-out of marketing changes and initiatives to channels simply and clearly, connecting the dots between your portfolio and initiatives for a holistic approach to change management
Own and contribute to the overall Mobility and Home Solutions channel and marketing calendar, advocating for timelines and coordination that support effective change management
In partnership with channel readiness and training teams, elevate and continuously reinforce premium, differentiated value propositions across the channel and channel support teams
Support governance to ensure information can effectively flow between marketing and sales channels, fostering an iterative and collaborative partnership
Forge new thinking and innovation to constantly improve the efficiency and efficacy of channel go-to-market and communications

Requirements

What you’ll need

3+ years of progressive experience in marketing, sales, or channels in the telecommunications industry, or a similar industry
Knowledge of both Mobility and Home Solutions products and services
Bilingual (English/French)
A business, sales, or communications undergraduate degree

Benefits

Comp & perks

Comprehensive total rewards package highlighting competitive salary and bonus structures
Minimum 3 weeks of vacation
Flexible benefits plan to meet the needs of you and your family
Flexibility to work in-office, virtually or a combination of both, based on the role's requirements
Generous company matched pension and share purchase programs
Opportunity to give back to communities in which we work, live and serve
Career growth and learning & development opportunities to develop your skills
And much more …