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Senior Marketing Manager, Strategic Partnerships
TELUSSenior Marketing Manager at TELUS leading strategic partnerships for Canadian small business owners. Driving customer acquisition and brand awareness through high-impact partnerships.
About the role
Key responsibilities & impact- Architect and execute our long-term partnership strategy.
- Lead business development, manage high-value relationships, and proactively uncover novel ways to acquire customers through partner networks.
- Develop customized, data-driven marketing strategies for each partner to acquire net-new customers and add value to our existing base.
- Own the performance for each partnership, from negotiating partner terms and executing marketing tactics to measuring ROI and optimizing customer acquisition.
- Serve as the strategic voice of the portfolio, presenting to and securing alignment from senior executives and cross-functional leaders.
- Work closely with the Campaigns teams, Sales Representatives, and our Pricing team to operationalize your strategy.
- Your decisions will be grounded in customer insights and performance analytics, regularly analyzing campaign effectiveness to maximize partnership ROI.
Requirements
What you’ll need- 7+ years of progressive experience in one or more of the following: partnership management, channel marketing, business development, or strategic marketing—with proven success managing complex multi-stakeholder initiatives.
- Demonstrated experience managing 3+ concurrent initiatives or partnerships simultaneously while maintaining strategic focus
- Exceptional communication skills with the ability to command a room, influence senior leadership forums, and confidently navigate high-stakes negotiations
- A proven self-starter who thrives in ambiguity, requires minimal supervision, and seamlessly translates high-level strategy into flawless execution
- Outstanding interpersonal skills with the ability to build immediate credibility and collaborate effectively across diverse internal and external teams
- Acutely organized with the ability to "zoom in and out"—balancing big-picture strategy with meticulous attention to project timelines in a fast-paced environment
- Undergraduate degree in Business, Marketing, or a related discipline
- Advanced professional proficiency in English.
Benefits
Comp & perks- Comprehensive total rewards package highlighting competitive salary and bonus structures
- Minimum 3 weeks of vacation
- Flexible benefits plan to meet the needs of you and your family
- Flexibility to work in-office, virtually or a combination of both, based on the role's requirements
- Generous company matched pension and share purchase programs
- Opportunity to give back to communities in which we work, live and serve
- Career growth and learning & development opportunities to develop your skills
- And much more …
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
partnership managementchannel marketingbusiness developmentstrategic marketingperformance analyticscustomer acquisitionmarketing strategynegotiationcampaign effectiveness
Soft Skills
communicationinfluenceinterpersonal skillsorganizational skillscollaborationstrategic focusself-starteradaptabilityattention to detailpresentation skills