Tekmetric

Director, Inbound Marketing

Tekmetric

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Lead

About the role

  • Own the full digital acquisition motion across paid media, organic search, AI-driven search visibility, and website as a primary revenue engine.
  • Scale high-volume inbound pipeline and drive predictable revenue growth.
  • Manage paid media end-to-end and turn search (SEO + AI search) into a powerhouse growth channel.
  • Build Tekmetric.com as a revenue-driving product, ensuring clarity and discoverability.
  • Execute a search-forward growth roadmap and optimize website for AI-driven search environments.
  • Build dashboards and forecasting models to predict performance metrics.
  • Monitor performance daily and collaborate with cross-functional teams to improve strategies.
  • Manage and mentor a small team across performance marketing and web.

Requirements

  • 8+ years of experience in performance marketing, digital acquisition, or demand generation in high-growth SaaS.
  • Passion for scaling inbound growth engines in dynamic SaaS environments
  • Proven success managing multi-million-dollar paid media programs with pipeline outcomes.
  • Experience owning and optimizing a website as a revenue-driving digital product.
  • Deep knowledge of modern SEO across technical, content, and on-page optimization.
  • Strong understanding of AI-driven search behavior and how to optimize for it.
  • Experience building search strategies that improve visibility, rankings, and search-driven conversions.
  • Expertise in experimentation frameworks, attribution, pipeline analytics, and funnel forecasting.
  • Ability to build dashboards, interpret complex data, and translate insights into action.
  • Experience managing and developing a small, high-performing team.
  • Ability to prioritize ruthlessly, move fast, and operate with clarity in a scaling environment.
Benefits
  • Enjoy the flexibility of remote work
  • Competitive base salaries that reflect your value.
  • Generous Paid Time Off, because we know you do your best work when you're well-rested.
  • Support for every stage of life—with paid maternity, parental bonding, and medical leave for you or your loved ones.
  • Comprehensive health benefits, including Medical, Dental, Vision, and Prescription coverage. For employee only, we offer plans that cover 100% of premiums and we cover 50% of costs for families.
  • Prioritizing your mental health: get free, confidential counseling through our partnership with BetterHelp.
  • 401(k) Retirement Savings Plan with 100% employer match on contributions up to 6% - so your future self will thank you.
  • Flexible Spending Accounts (FSA) and Health Savings Accounts (HSA) to make your money go further.
  • Life and Accidental Death & Dismemberment (AD&D) Insurance for added peace of mind.
  • Wellness on your terms: get up to $60/month toward fitness, mental health, or almost anything that helps you feel your best.
  • After one year of employment, enjoy a $300 home office setup bonus to help make your space work for you.
  • Keep growing with support for continuing education - we’re invested in your development.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
performance marketingdigital acquisitiondemand generationpaid mediaSEOAI-driven searchwebsite optimizationdashboard buildingpipeline analyticsfunnel forecasting
Soft skills
team managementmentoringprioritizationclarityadaptabilitycollaborationdata interpretationstrategic thinkingcommunicationproblem-solving