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Senior Manager, Sales & Marketing Strategy
TEG Pty LtdSenior Manager overseeing sales & marketing strategy for venues and promoters in South Australia, WA, NT. Turning data into action plans to maximise ticket sales and enhance value within client base.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in sales strategy, client relationship management, and data-driven marketing solutions, with a strong focus on audience behavior analysis and yield optimization. Proven ability to collaborate across teams to develop coherent strategies that maximize ticket sales and client value.
Highest-signal resume keywords
Sales Strategy DevelopmentClient Relationship ManagementData Analysis and InterpretationYield OptimizationCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisSales Trend AnalysisWeb AnalyticsPricing OptimizationYield Optimization
Soft Skills
Client Relationship ManagementCollaborative TeamworkStrategic Thinking
Tools & Technologies
Ticketek MarketingTEG MediaTEG Intelligence
Industry Keywords
TicketingEntertainmentMediaEventsData Privacy
About the role
Key responsibilities & impact- Sitting within Client Solutions, part of TEG Marketing, Media & Intelligence, this is one of four portfolio-based roles partnering directly with contracted venues and promoters across South Australia, Western Australia and the Northern Territory.
- You'll turn data and analysis into strategies that maximise ticket sales and yield, drawing on Ticketek Marketing, TEG Media and TEG Intelligence to give clients a coordinated, capability-backed plan.
- This role is based in Adelaide or Perth and while the focus is retention and value maximisation within your existing client base, you'll also act as an evangelist for the full TEG marketing, media and intelligence stack, surfacing growth opportunities for the wider Client Solutions team.
Requirements
What you’ll need- Proven Track Record: 5+ years in a sales, marketing strategy or account management role with a strong data or analytics component, ideally within ticketing, entertainment, media or events.
- Analytical Translator: Strong working knowledge of audience/purchasing behaviour data, sales trend analysis and web analytics, with the ability to translate data into practical, client-facing strategy.
- Trusted Advisor: Strong client relationship management skills, with the ability to act as a trusted advisor to venue and promoter stakeholders and a working understanding of pricing and yield optimisation concepts.
- Collaborative Operator: Ability to work across multiple capability teams (marketing, media, data) to assemble a coherent strategy for each client, with a strong understanding of data privacy obligations relevant to client and consumer data handling.
- Desirable Extras: Experience commercialising data products or data-driven marketing solutions, affiliate/partner channel marketing exposure, familiarity with pricing/yield optimisation tools, and existing relationships within the venue and/or promoter landscape.
Benefits
Comp & perks- Front row perks: Front row and backstage access to live moments – free and discounted tickets to shows, sport and festivals across our network, plus presales and staff allocations for major on-sales
- A global stage: Headquartered in Sydney with offices across seven countries and four continents, working alongside some of the biggest names in Australian and international live entertainment
- Flexibility: Hybrid and flexible working, with flexible hours where your role allows
- Parental leave for everyone: Paid leave for primary caregivers regardless of gender, with real support returning to work
- Leave, your way: Annual leave plus extras like birthday leave and purchase leave
- Your backstage crew: Confidential support via our Employee Assistance Program (EAP), including career coaching for you and your family, plus free flu vaccinations
- Giving back: One paid volunteer day a year to support our community
- Your next act: Structured development programs like Ticketek Academy, secondments to major events, and career paths tailored to your interests and skills
- Recognition that means something: ALL STAR Awards and service milestones, celebrating the people and teams who bring our values to life every day