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Account Manager – Publisher, Ad Tech
TechBiz GlobalPublisher Manager responsible for onboarding and managing relationships with publisher partners in an ad tech company. Collaborating with tech and sales teams for online marketing success.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Publisher Onboarding and Management, with a strong focus on revenue optimization and performance metrics analysis. Proficient in XML integrations, RTB protocols, and utilizing analytics tools for strategic oversight.
Highest-signal resume keywords
Publisher ManagementXML IntegrationRevenue OptimizationPerformance Metrics AnalysisAdKernel Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
XML FeedsRTB IntegrationsOpenRTB ProtocolsECPM AnalysisRPM AnalysisFill Rate OptimizationSQL ProficiencyBI Tool ProficiencyTraffic Verification ToolsMonetization Platforms
Soft Skills
Excellent Communication Skills
Tools & Technologies
AdKernelGeoEdgeAdScore3rd-Party Analytics Tools
Industry Keywords
Publisher OnboardingSupply ManagementAd NetworkSSPAd ExchangeTraffic Quality SignalsCompliance IssuesMonetizing Mobile TrafficIn-App TrafficPush Formats
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Publisher Onboarding & Management
- Recruit and onboard new publishers (direct & programmatic)
- Ensure smooth integration via XML, API, or tag-based methods.
- Maintain active relationships with top-tier supply partners.
- Optimization & Monetization
- Monitor performance metrics (fill rate, eCPM, RPM, CTR) to ensure monetization is optimized across all placements.
- Troubleshoot revenue dips or delivery issues in real-time with internal dev teams.
- Work closely with the advertiser team to map supply to converting demand sources.
- Demand Integration
- Collaborate with demand team to match premium demand sources to publisher inventory.
- Work with XML / RTB / header bidding integrations to maximize supply value.
- Technical & Strategic Oversight
- Review and optimize traffic quality signals.
- Oversee ad quality, compliance, and appropriate targeting by vertical and geo.
- Use internal dashboards, AdKernel tech, and 3rd-party analytics tools to monitor performance.
- Growth & Retention
- Identify upsell or scale opportunities within existing publisher accounts.
- Support reactivation campaigns for dormant or low-performing partners.
Requirements
What you’ll need- 2–5 years of experience in a Publisher Manager or Supply role at an ad network, SSP, or ad exchange.
- Deep familiarity with XML feeds, RTB integrations, OpenRTB protocols, and monetization platforms.
- Proven ability to manage publisher performance, revenue optimization, and technical onboarding.
- Analytical skills with a strong grasp of eCPM, RPM, fill rate, viewability, and related metrics.
- Comfort working with traffic verification tools (e.g., GeoEdge, AdScore) and resolving compliance issues.
- Excellent communication skills in English — both written and verbal.
- Bonus Skills: Hands-on experience with AdKernel or similar ad-serving platforms.
- Familiarity with monetizing mobile, desktop, and in-app traffic.
- Experience working across push, pop, or in-page push formats.
- SQL or BI tool proficiency for deeper performance analysis.
Benefits
Comp & perks- Competitive salary & performance bonuses
- Flexible work hours & hybrid/remote options
- Opportunity to shape the growth of a fast-moving ad tech company
- Work alongside an experienced and fun team passionate about advertising and performance