TeamSnap

Senior Demand Generation Marketing Manager

TeamSnap

full-time

Posted on:

Location Type: Remote

Location: Alabama • Alaska • United States

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Job Level

Senior

About the role

  • Create and execute integrated campaigns to grow TeamSnap’s B2B customer base and drive pipeline growth
  • Optimize and scale digital channels, including email, paid media, newsletters, and sponsorships
  • Lead event marketing in partnership with sales—including 4+ in-person events per year and a robust webinar program
  • Own website performance reporting and drive landing page optimization to improve conversion rates
  • Build content marketing initiatives that engage our audience and reinforce thought leadership
  • Map and optimize the buyer journey—developing email nurtures that convert subscribers to qualified leads
  • Collaborate closely with sales and sales enablement to align campaigns and lead flow
  • Manage marketing operations, including segmentation, lead scoring, automation, and campaign asset execution
  • Track, analyze, and report on pipeline performance and marketing ROI across all programs

Requirements

  • 7+ years of experience leading B2B demand generation marketing
  • Proven ability to build and scale multi-channel marketing programs (paid media, email, content, events)
  • Strong hands-on experience with marketing automation tools (e.g. HubSpot, Marketo) and CRM systems
  • Experience using Salesforce to manage pipeline reporting and campaign performance tracking
  • Highly data-driven, with a bias for action and experimentation
  • Builder mindset—comfortable navigating ambiguity and turning strategy into execution
  • Clear communicator and strong cross-functional collaborator that can rally a team around a campaign and goal
  • Bonus points: Experience in the advertising, media, or sponsorship industry
Benefits
  • We're proud to be remote-first. We've been remote since 2009, long before COVID made it cool
  • Unlimited PTO and paid parental leave for ALL parents (not just primary or secondary)
  • 100% premium coverage of medical/dental/vision for you and your family
  • 401K to help you invest for the future
  • $1,500 annual learning and development stipend
  • Travel to fun locations for all-company meetings and team events
  • Generous home office allowance to set you up for success
  • TeamSnap SWAG to our store upon starting and a $50 credit on every work anniversary thereafter
  • A monthly stipend reimbursement for health & wellness and so much more!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B demand generation marketingmulti-channel marketing programsemail marketingcontent marketingevent marketinglanding page optimizationbuyer journey mappinglead scoringcampaign asset executionmarketing ROI analysis
Soft Skills
data-drivenbias for actionexperimentationbuilder mindsetclear communicatorcross-functional collaborationteam rallying