Product Manager – Live Service

Team17 Digital

Product Manager responsible for live service roadmap and content planning for Hell Let Loose franchise. Collaborating with development, marketing, and community teams to enhance player engagement and revenue.

Posted 4/27/2026full-timeRemote • 🇬🇧 United KingdomMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Own and maintain the live service content roadmap for the HLL franchise and future games, aligned to franchise strategy and commercial targets.
Define and manage the content calendar — maps, updates, seasonal events, limited-time content, and DLC drops — working closely with the development team to sequence and deliver.
Prioritise the product backlog across new features, content, and technical improvements, balancing player experience with business impact.
Translate franchise strategy into clear quarterly and annual content plans, keeping development, marketing, and publishing aligned and moving in the same direction.
Define, track, and report on the core live service KPIs for the HLL franchise — daily and monthly active users, retention curves, session length, content engagement, and early churn signals.
Use player data, community intelligence, and competitive research to identify friction in the player journey and develop targeted product responses.
Build and own a structured community feedback loop — synthesising sentiment from Steam, Discord, Reddit, and elsewhere into actionable product decisions.
Partner with Community Management to ensure the player community is properly informed, heard, and represented in live service planning from the earliest stages.
Own the monetisation approach for the HLL franchise — cosmetics, DLC, seasonal content — designed for a premium PC and console audience where perceived fairness and player trust are non-negotiable.
Work with portfolio leadership and finance to forecast the revenue impact of new content releases and live events, and track performance against agreed targets.
Monitor competitor monetisation practices and player sentiment to inform pricing, packaging, and promotional decisions.
Identify opportunities to grow franchise revenue without compromising the player relationship, and build the commercial case for new content investments.
Act as the connecting tissue for the HLL live service roadmap across development, QA, marketing, community, and publishing — the person who connects the dots and keeps everyone aligned.
Lead live readiness processes — go/no-go criteria, release risk assessment, and post-launch monitoring — for every content update and feature release.
Brief the Brand Marketing Manager and wider marketing team on upcoming live service moments, ensuring product plans translate into strong marketing and community execution.
Manage upwards and sideways with clarity — surface risks early, communicate progress honestly, and keep leadership properly informed without noise.
Lead or commission player insight and data analysis initiatives that directly inform live service strategy and product decisions.
Conduct ongoing competitive analysis of comparable PC and console live service titles, tracking market trends and evolving player expectations.
Drive retrospectives after major content releases — capturing honest learnings and feeding them back into future planning to continuously raise the bar.

Requirements

What you’ll need

Experience in a product management or live operations role in the games industry, with direct experience managing a live service content calendar and delivering against player engagement or commercial KPIs.
Real world experience in the games industry — whether from a developer, publisher or both. A genuine passion for games and real first-hand knowledge of what makes a live service community tick are non-negotiable.
Experience working on PC or console titles. Candidates with a mobile or free-to-play background are welcome, but you’ll need to demonstrate a clear and grounded understanding of how premium PC and console live services differ in both player expectations and commercial mechanics.
A proven track record of working cross-functionally across development, marketing, and commercial teams — building alignment and delivering results without relying on hierarchy.

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Team17 Digital Website LinkedIn All Job Openings 201 - 500 employees Founded 1990 🎮 Gaming 📱 Media Gaming
Entertainment
Media Team17 Digital is a pioneering video game developer and publisher known for delivering a diverse range of indie games that cater to audiences around the world. With over 34 years in the industry, Team17 has released more than 137 games and partnered with over 70 developers to bring innovative gaming experiences to life. Their portfolio includes a variety of genres such as chaotic multiplayer games, gripping first-person shooters, and charming life simulation games. Team17 continues to support indie developers by providing opportunities to pitch and publish their games, maintaining a reputation for creative and beloved gaming experiences. Product Manager – Live Service 🔥 5 minutes ago 🇬🇧 United Kingdom – Remote ⏰ Full Time 🟡 Mid-level 🟠 Senior ✅ Product Manager Apply Now Find Hiring Managers Customize resume for this job Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Own and maintain the live service content roadmap for the HLL franchise and future games, aligned to franchise strategy and commercial targets.
Define and manage the content calendar — maps, updates, seasonal events, limited-time content, and DLC drops — working closely with the development team to sequence and deliver.
Prioritise the product backlog across new features, content, and technical improvements, balancing player experience with business impact.
Translate franchise strategy into clear quarterly and annual content plans, keeping development, marketing, and publishing aligned and moving in the same direction.
Define, track, and report on the core live service KPIs for the HLL franchise — daily and monthly active users, retention curves, session length, content engagement, and early churn signals.
Use player data, community intelligence, and competitive research to identify friction in the player journey and develop targeted product responses.
Build and own a structured community feedback loop — synthesising sentiment from Steam, Discord, Reddit, and elsewhere into actionable product decisions.
Partner with Community Management to ensure the player community is properly informed, heard, and represented in live service planning from the earliest stages.
Own the monetisation approach for the HLL franchise — cosmetics, DLC, seasonal content — designed for a premium PC and console audience where perceived fairness and player trust are non-negotiable.
Work with portfolio leadership and finance to forecast the revenue impact of new content releases and live events, and track performance against agreed targets.
Monitor competitor monetisation practices and player sentiment to inform pricing, packaging, and promotional decisions.
Identify opportunities to grow franchise revenue without compromising the player relationship, and build the commercial case for new content investments.
Act as the connecting tissue for the HLL live service roadmap across development, QA, marketing, community, and publishing — the person who connects the dots and keeps everyone aligned.
Lead live readiness processes — go/no-go criteria, release risk assessment, and post-launch monitoring — for every content update and feature release.
Brief the Brand Marketing Manager and wider marketing team on upcoming live service moments, ensuring product plans translate into strong marketing and community execution.
Manage upwards and sideways with clarity — surface risks early, communicate progress honestly, and keep leadership properly informed without noise.
Lead or commission player insight and data analysis initiatives that directly inform live service strategy and product decisions.
Conduct ongoing competitive analysis of comparable PC and console live service titles, tracking market trends and evolving player expectations.
Drive retrospectives after major content releases — capturing honest learnings and feeding them back into future planning to continuously raise the bar. 🎯 Requirements
Experience in a product management or live operations role in the games industry, with direct experience managing a live service content calendar and delivering against player engagement or commercial KPIs.
Real world experience in the games industry — whether from a developer, publisher or both. A genuine passion for games and real first-hand knowledge of what makes a live service community tick are non-negotiable.
Experience working on PC or console titles. Candidates with a mobile or free-to-play background are welcome, but you’ll need to demonstrate a clear and grounded understanding of how premium PC and console live services differ in both player expectations and commercial mechanics.
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Hard Skills & Tools

product managementlive operationscontent calendar managementKPI trackingdata analysiscompetitive analysismonetisation strategycommunity feedback synthesisrisk assessmentretrospective analysis

Soft Skills

cross-functional collaborationcommunicationleadershipalignment buildingcommunity engagementplayer relationship managementstrategic thinkingproblem-solvingclarity in reportingadaptability