Retail Specialist – Patron, Grey Goose

TEAM

Retail Specialist executing KPIs for off-premise accounts to drive sales of spirits brands. Building relationships, identifying opportunities, and planning events in retail locations.

Posted 7/30/2026full-timeBaltimore • Maryland • 🇺🇸 United StatesJuniorMid-Level💰 $60,000 - $65,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in driving sales growth within the beverage alcohol industry through effective relationship management, strategic merchandising, and market analysis. Capable of executing promotional initiatives and educational events to enhance brand visibility and consumer engagement.

Highest-signal resume keywords

Sales GrowthRelationship BuildingMarket AnalysisMerchandisingTerritory Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

KPI ExecutionSales PerformancePromotional ProgrammingSKU DistributionDisplay Building

Soft Skills

CommunicationPresentationOrganizational SkillsTime ManagementCollaboration

Industry Keywords

Beverage Alcohol IndustryRetailSupplierDistributorBrand Advocacy

About the role

Key responsibilities & impact

Execute monthly KPIs across a designated list of off-premise accounts to drive distribution, visibility, and sales of Patrón, Grey Goose, and D’USSÉ.
Build and maintain strong relationships with store owners, managers, and staff to increase brand advocacy, recommendations, and sales performance.
Identify opportunities to increase volume through expanded SKU distribution, feature displays, promotional programming, and upselling initiatives.
Monitor market conditions, competitive activity, and consumer trends, providing actionable insights and recommendations to support business growth.
Merchandise assigned accounts by building impactful displays, improving shelf visibility, and executing brand standards and merchandising priorities.
Collaborate with distributor partners, and local client team to execute market strategies and maximize commercial performance.
Effectively manage territory, schedule, budget, and resources while consistently delivering monthly KPIs.
Plan and execute educational tastings and sampling events that drive sales volume, consumer engagement, and conversion.
Submit timely activity recaps, real-time reporting, and weekly summaries outlining accomplishments, opportunities, and upcoming priorities.
Maintain flexibility to work evenings, weekends, and occasional holidays based on business needs.

Requirements

What you’ll need

Previous experience within the beverage alcohol industry, retail, supplier, or distributor environment is strongly preferred.
Passion for the spirits industry with a strong commercial and sales mindset and acumen.
Proven ability to drive sales growth and identify business development opportunities.
Excellent communication, presentation, and relationship-building skills.
Strong organizational and time management skills with the ability to manage multiple priorities and deadlines.
Self-starter who works independently while collaborating effectively with cross-functional teams.

Benefits

Comp & perks

Equal opportunity employer
Supportive office environment
Focus on employee well-being