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Digital Marketing Analyst
Team VelocityEntry-level Digital Marketing Analyst working remotely to support clients in planning and optimizing digital marketing strategies. Join a team revolutionizing marketing solutions in the automotive industry.
About the role
Key responsibilities & impact- Assist in the planning, execution, and optimization of client accounts
- Manage social media Pay-Per-Click (PPC) campaigns
- Improve quality of SEM campaigns with improvement on reporting of defined overall company objectives
- Monitor digital trends, emerging technologies, and risks
- Regularly provide feedback and insights gained in support of business objectives
- Develop web measurement strategies and reporting of key business metrics
- Monitor campaign and website performance via analytic tools and provide feedback and actionable insights to business stakeholders
- Create and maintain metrics and reports on marketing campaigns
- Monitor campaign results, analyze key metrics and optimization results
Requirements
What you’ll need- Bachelor's in Marketing, Business, Economics, Finance or related field, required
- Experience in digital marketing or the automotive vertical desired
- 1+ years experience with Google AdWords, a plus
- Proficiency in Microsoft Office, required
- Strong quantitative skills required to analyze and optimize campaign performance
- Ability to work cross-functionally with client services teams to ensure coordinated messaging and maximized performance
- Must be results driven, have obsessive attention to detail and be a team player
- Passion for display and digital marketing.
- Ability to think creatively and identify and resolve problems
- Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
- Ability to clearly and effectively articulate successes and failures of digital campaigns to clients & account executives
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical and organizational skill sets
- Highly organized and detailed oriented
- Ability to be flexible in a fast-paced and ever-changing environment
Benefits
Comp & perks- medical
- dental
- vision
- 401(k)
- paid vacation
- wellness and more
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Pay-Per-Click (PPC)Search Engine Marketing (SEM)Google AdWordsweb measurement strategiesanalytics toolscampaign performance analysisreportingdigital marketingquantitative analysismetrics creation
Soft Skills
attention to detailresults driventeam playercreative thinkingproblem solvingcommunicationorganizational skillsflexibilityself-motivationcross-functional collaboration