B2B Content & Lifecycle Marketing Contractor
Branch
Marketing Manager – Content, Social Focused
Team 201
full-time
Posted on:
Location Type: Remote
Location: Remote • Illinois • 🇺🇸 United States
Visit company websiteSalary
💰 $100,000 - $130,000 per year
Job Level
Mid-LevelSenior
Tech Stack
Spark
About the role
- Drive content strategy — from concept through execution — across blogs, landing pages, social, email, video, and campaigns.
- Own organic social media for client accounts: ideate, write, schedule, monitor, and optimize creative posts that spark engagement and build community.
- Use AI-assisted tools for brainstorming, draft generation, and optimization, while ensuring brand voice, nuance, and originality remain human.
- Maintain and evolve content calendars, ensuring consistency, creativity, and alignment with client brand strategy and growth goals.
- Review, edit, and polish content produced by team members or freelancers to ensure excellence in tone, clarity, and impact.
- Collaborate with designers, developers, and paid media counterparts to integrate content and visual storytelling.
- Use organic growth levers (SEO, social, content amplification, community) tied to growth goals.
- Test creative hooks, messaging variations, social formats (reels, carousels, short video, stories) to drive virality and scale.
- Monitor content analytics and social metrics; translate data into strategic insights and optimizations.
- Lead experiments (A/B tests, drip sequences, social campaigns) to validate creative hypotheses and improve conversion.
- Present growth forecasts, KPI tracking, and ROI outcomes to clients and internal stakeholders.
- Act as primary creative and content liaison for client accounts — nurture relationships, align on strategy, and set expectations.
- Lead weekly client status meetings: prepare creative briefs, agendas, recommendations, and action items.
- Present campaign plans, creative direction, and performance reports to clients (written + verbal).
- Manage internal project tracking (Jira, or client systems) — ensure every task, deadline, asset, and feedback loop is documented and clear.
- Identify expansion opportunities, strategic engagement points, and upsell possibilities.
- Ensure all deliverables are on time, on brand, and within scope and budget.
Requirements
- 5+ years in creative/content marketing, agency or client side, with strong portfolio of social + organic growth work
- Deep experience creating visuals + copy for social, blogs, emails, video, long-form and short-form content
- Proficiency with AI-enabled content tools (e.g. ChatGPT, Jasper, generative prompts) and willingness to experiment
- Strong command of organic social media best practices — platform trends, formats, engagement tactics
- Experience with analytics tools (GA4, native social analytics, content platforms) and translating data to action
- Comfortable running tests, iterating creative, and optimizing content performance
- Experience managing client relationships and communication
- Working knowledge of project management tools (Jira, Wrike, Asana, ClickUp)
- Familiarity with marketing stack tools (CMS, email tools, basic SEO, marketing automation)
- Excellent presentation, storytelling, and editing skills.
Benefits
- Competitive PTO
- Employee health, vision and dental insurance
- Company 401k Program
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content strategySEOA/B testingcopywritingcontent optimizationsocial media managementanalytics interpretationvisual storytellingemail marketingcontent creation
Soft skills
communicationcollaborationrelationship managementcreativitypresentation skillseditingstrategic thinkingproject managementproblem-solvingleadership
