
Marketing Development Representative
Teaching Strategies, LLC
full-time
Posted on:
Location Type: Remote
Location: Texas • United States
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About the role
- Manage inbound lead activity with urgency and discernment, qualifying leads against defined criteria while identifying true buying intent and uncovering underlying needs
- Engage inbound prospects via phone, email, and web channels, using structured messaging frameworks while applying sound judgment to determine appropriate next steps
- Adhere to established SLA standards and response time expectations while maintaining high-quality, personalized engagement
- Triage leads strategically — identifying when to route, when to nurture, and when to elevate opportunities — ensuring alignment with established lead management processes
- Accurately document activities, qualification outcomes, and insights in Salesforce to support clean data, reporting accuracy, and seamless sales handoff
- Utilize Salesloft sequences and automation effectively while recognizing when personalization or deviation is required to move a lead forward
- Identify trends, recurring themes, and customer challenges from inbound conversations and share insights with Marketing and Sales to improve lead quality and messaging alignment
- Leverage daily KPIs and performance metrics to evaluate effectiveness, identify opportunity gaps, and demonstrate areas of growth or optimization
- Develop and iterate on response templates and sequences to improve efficiency, without sacrificing engagement quality
- Maintain and deepen knowledge of Teaching Strategies’ platform, value proposition, customer personas, and market landscape to confidently articulate value and uncover needs
- Demonstrate initiative in refining workflows, identifying process improvements, and contributing to best practices for inbound lead management
Requirements
- Demonstrated critical thinking skills and the ability to determine next best action within a structured process
- Strong verbal and written communication skills with the ability to engage confidently with school leaders and education professionals
- Naturally curious with strong listening skills and the ability to synthesize conversations into actionable insights
- Ability to follow defined qualification frameworks and SLAs while maintaining flexibility and good judgment
- Highly organized with the ability to prioritize, adapt, and manage multiple inbound channels
- Comfort working with CRM systems, sales engagement tools, and performance metrics
- Experience or strong interest in education, edtech, early childhood programming, or private childcare
- Experience with Salesforce or other CRM systems (not required, but highly valued)
- Experience with Salesloft or other Sales Engagement Platforms (not required, but highly valued)
- Bilingual (English/Spanish) is preferred
- Familiarity with Teaching Strategies solutions and products
Benefits
- Competitive compensation package
- Employee Equity Appreciation Program
- Health and wellness insurance benefits
- 401k with employer match
- Flexible work environment
- Unlimited paid time off (which includes paid holidays and Winter Break)
- Paid parental leave
- Tuition assistance, professional development, and opportunities for career growth
- Best in class technology equipment for every employee
- Penthouse suite in downtown DC seconds away from Washington Nationals Stadium and Audi Field
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
critical thinkinglead qualificationdata documentationresponse template developmentperformance metrics evaluation
Soft Skills
verbal communicationwritten communicationlistening skillsorganizational skillsadaptability