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About the role
Key responsibilities & impact- Lead a dynamic team of marketing professionals
- Develop and execute comprehensive strategies for customer engagement and retention
- Design and implement multi-channel targeted customer marketing programs
- Monitor performance metrics to ensure effectiveness and maximize results
- Identify trends, anticipate customer needs, and proactively address challenges
- Deliver compelling and insights-based presentations to executives
Requirements
What you’ll need- Undergraduate degree or relevant professional certifications, designations, or equivalent required
- 10+ years relevant experience
- Advanced knowledge of multiple marketing disciplines
- Advanced knowledge of customer and brand research techniques
- Knowledge of current and emerging competitor and market trends
- Knowledge of risk management environment, standards, and regulations
- Ability to manage a budget and work within the constraints of that budget
- Skill in mentoring, coaching, and performance management
- Skill in using analytical software tools, data analysis methods, and reporting techniques
- Proficiency in MS Office and ability to analyze
Benefits
Comp & perks- Health and well-being benefits
- Savings and retirement programs
- Paid time off (including Vacation PTO, Flex PTO, and Holiday PTO)
- Banking benefits and discounts
- Career development and reward and recognition
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
customer engagement strategiescustomer retention strategiesmulti-channel marketing programsperformance metrics analysiscustomer and brand research techniquesdata analysis methodsreporting techniquesbudget management
Soft Skills
leadershipmentoringcoachingperformance managementpresentation skillsanalytical skills
Certifications
undergraduate degreeprofessional certifications
