
Marketing Planning Manager – Consumer Lending
TD
full-time
Posted on:
Location Type: Hybrid
Location: Mount Laurel • Maine • New Jersey • United States
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Salary
💰 $91,000 - $145,600 per year
About the role
- Serve as a trusted advisor and primary Marketing contact to the Consumer Lending businesses
- Translate business, client, and product strategies into marketing strategies and plans
- Develop integrated marketing plans, programs, and tactics
- Analyze campaign results to inform future strategies
- Craft compelling presentations for senior leaders
- Independently develop, implement and lead cross-functional strategy planning
Requirements
- Undergraduate degree and/or equivalent relevant experience
- 7+ years of experience
- Ability to work successfully as a member of a team and independently
- Ability to handle confidential information with discretion
- Residential lending product marketing experience (preferred)
- 7+ years of prominent banking institution experience (preferred)
- Bachelor’s degree in Marketing (preferred)
- Deep specialized knowledge within marketing planning or line of business marketing (preferred)
- Experience with forecasting and comfort navigating P&L impact/drivers (preferred)
- Knowledge of the industry's competitive landscape and regulatory factors (preferred)
- Ability to interpret internal and external business challenges (preferred)
- Strong relationship building skills (preferred)
Benefits
- Health and well-being benefits
- Savings and retirement programs
- Paid time off (including Vacation PTO, Flex PTO, and Holiday PTO)
- Banking benefits and discounts
- Career development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing strategiesintegrated marketing planscampaign analysisforecastingP&L impactmarketing planningproduct marketing
Soft skills
trusted advisorrelationship buildingteam collaborationindependent workdiscretion
Certifications
Bachelor’s degree in Marketing