CoBrand Partnership Manager
TD
full-time
Posted on:
Location Type: Remote
Location: Remote • Florida • 🇺🇸 United States
Visit company websiteSalary
💰 $115,440 - $186,160 per year
Job Level
SeniorLead
About the role
- managing and executing the marketing initiatives and projects for Cobrand Credit Card partnerships in the US
- designing and executing existing customer marketing campaigns
- influencing and informing new customer acquisition marketing efforts with the partner
- directing test design, program briefs, creative & copy strategy and targeting for a variety of campaign types
- managing the day to day execution of said campaigns
- provides people management leadership by hiring the best talent, setting goals, developing staff, managing employee performance and compensation decisions
- ensures Partner satisfaction with marketing strategies and campaign execution across both Acquisition and Customer Management initiatives
- interacts with Partners' senior management through presentations, recommendations, negotiations, and regular meetings
- puts processes in place to ensure that TD and Partner marketing comply with applicable regulations
- evaluates effectiveness of marketing programs and creates strategies to improve future initiatives
- provides Senior Management with regular updates on marketing campaign performance
Requirements
- Bachelor's degree or equivalent experience
- 8+ years related experience required
- Supervisory experience required
- Extensive knowledge of financial services marketing practices and techniques, ideally in credit cards
- Excellent relationship management skills, including the ability to interact with senior management at external (Partners and Vendors) and internal entities
- Superior relationship management skills
- Excellent communication skills, both verbal and written
- Ability to analyze data and turn into recommendations for future marketing strategies
- Strong negotiation skills
- Proven organizational skills
- Vendor management experience required
- Proven ability to manage projects while working well within a team environment
- PC skills, with good general knowledge of related technology systems
Benefits
- health and well-being benefits
- savings and retirement programs
- paid time off (including Vacation PTO, Flex PTO, and Holiday PTO)
- banking benefits and discounts
- career development
- reward and recognition
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
financial services marketingcustomer marketing campaignsdata analysisproject managementcampaign performance evaluationcreative strategycopy strategytest designmarketing compliancevendor management
Soft skills
people managementrelationship managementcommunicationnegotiationorganizational skillsteam collaborationgoal settingstaff developmentperformance managementpresentation skills
Certifications
Bachelor's degree