TCP Software

Field Marketing Manager

TCP Software

full-time

Posted on:

Location Type: Remote

Location: Texas • United States

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About the role

  • - Design and execute account-based, in-market programs aligned to TCP’s revenue growth priorities, including:
  • - Executive dinners and peer roundtables
  • - Vertical- or role-based regional events
  • - Partner-led co-marketing programs in priority markets
  • - Activate ABM and intent insights locally to determine where and how to deploy field programs.
  • - Partner with AEs and AMs on:
  • - Named account selection
  • - Expansion hypotheses
  • - Pre-event invitation strategy and post-event follow-up plans
  • - Support three core field marketing motions:
  • - New account acquisition in enterprise and high-density mid-market regions
  • - Customer expansion into new departments, sites, or use cases
  • - Strategic deal acceleration for high-ACV, competitive opportunities
  • - Own end-to-end program execution — from concept and logistics to execution and post-event measurement.
  • - Build and refine repeatable “event-in-a-box” frameworks by segment and use case to ensure consistency and scalability.
  • - Track and report on engagement and pipeline impact tied to specific accounts and opportunities.

Requirements

  • - 3–7+ years of B2B field marketing or demand-oriented event marketing experience, preferably in SaaS
  • - Proven track record of field programs that influence pipeline and revenue, not just attendance
  • - Deep comfort working in a sales-led, marketing-owned model
  • - Strong understanding of:
  • - Account-based marketing
  • - Buying groups and complex B2B deal dynamics
  • - Partner co-marketing motions
  • - Ability to manage multiple programs across regions without losing precision or quality
  • - Operational discipline — clear plans, tight execution, and no loose ends
  • - Strong stakeholder management skills; you can push back when needed and hold teams accountable
  • - Experience working with Salesforce, ABM platforms, and basic pipeline reporting
Benefits
  • - Competitive salary
  • - 20 Days of PTO (Paid Time Off) and 13 days of companywide holidays
  • - 8 hours to volunteer and impact the community
  • - Comprehensive benefits (Health/Dental/Vision/ 401K)
  • - Employee Choice Pre-Tax Benefit

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
B2B field marketingevent marketingaccount-based marketingpipeline reportingprogram executioncustomer expansiondeal accelerationevent planninglogistics managementdata analysis
Soft skills
stakeholder managementoperational disciplineprogram managementstrategic thinkingcommunicationcollaborationaccountabilityattention to detailadaptabilityproblem-solving